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I have to imagine that he's going to have the biggest non-solicitation clause ever in history. He's partnering with Marc Newsom and others... who he's collaborated with heavily in the past for Apple Watch (and other one-off auction products, etc). Jony's got to be tired of designing with the Apple aesthetic after all this time, and maybe wants to design a car or toaster again.
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Yeah, the designer of the iMac, iPod, iPhone, iPad, Macbook really tanked the company with those.
Look at Jony's designs, everything from the first iMac to the soon to be released Mac Pro can be boiled down to a rectangle with rounded corners. 20 years of the same core element has caused it to become stale.
You can’t blame Apple as it’s one of the few company that actually tried alternatives... that market rejected.
To name a few : the twentieth anniversary Mac, the "Luxo" iMac, and more recently the trashcan MacPro
Hopefully this signals the end of the designers tyranny at Apple. While physical design has been of paramount importance in Apple's rise to the top, it has been more and more detrimental as Jony and his group wandered into worshipping at the altar of luxury and Platonic idealism. When combined with /not/ ignoring other than luxury market segments and usability that was fine. But when Jony's star was completely ascend…
And Ive seems to have been anxious to expand his work surface for quite some time, especially as seen via Apple Watch. It will be interesting to see what he does for other products in other spaces. I hope green field suits him well.
I, even (especially?) as a long-time Apple fanboy, am looking forward to some fresh design blood in the Apple ecosystem. AAPL is down about 1%. So I guess the market values Ive at around $9B? :P
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It’d be interesting to see the results of a survey on this I think, I and I know many of my peers are of the exact opposite opinion. I like the move to usb-c, I like the new keyboard, I don’t mind (but also don’t really use) the Touch Bar but I can’t live without Touch ID at this point. The big trackpad is magical to me, and the thickness and weight of the 13” is just right. I have an older MBP as well, 2013 maybe, a…
Nothing wrong with USB-C and the big trackpad is fine too, and I would love to have touchID on my 2015MBP. But getting rid of mag power and the USB-A ports, HDMI port, and SD card slot was a big step back. Maybe you don't ever need to present anything from your laptop, but if you talk to anyone who does, they will tell you how awful it is to not have an HDMI port. The USB-C to HDMI is the worst adapter I've ever seen…
Neither advocating nor deprecating. Only observing.
I, even (especially?) as a long-time Apple fanboy, am looking forward to some fresh design blood in the Apple ecosystem. AAPL is down about 1%. So I guess the market values Ive at around $9B? :P
I'd be amazed if the random fluctuation in Apple's stock is less than 1%.
Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.
It’d be interesting to see the results of a survey on this I think, I and I know many of my peers are of the exact opposite opinion. I like the move to usb-c, I like the new keyboard, I don’t mind (but also don’t really use) the Touch Bar but I can’t live without Touch ID at this point. The big trackpad is magical to me, and the thickness and weight of the 13” is just right. I have an older MBP as well, 2013 maybe, a…
This is the reckoning. I’m glad they had the courage to hold the leader responsible.