Nothing in this post says Ive's new company will only work with Apple. Maybe he'll land Dell as a client..
If Apple is his client he's probably not going to take any clients that competes with them.
Jony Ive to form independent design company with Apple as client
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Re: Jony Ive to form independent design company with Apple as client
#62Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.
AMEN. I hope this jagoff's incredibly degrading influence on Apple's products can be reversed.
Re: Jony Ive to form independent design company with Apple as client
#63"I've named my company 'I'. It's the thinnest and lightest name I've ever created" Sorry I couldn't resist.
Re: Jony Ive to form independent design company with Apple as client
#64Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.
Re: Jony Ive to form independent design company with Apple as client
#65Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.
I would guess he is going to continue to be in charge of design for their flagship products for the foreseeable future.
Re: Jony Ive to form independent design company with Apple as client
#66With the iPhone X Apple put serious R&D into a display that folds back on itself for the sole reason that a phone is more ascetically pleasing when the boarders are symmetrical. Even after a year and a half every phone except the iPhone has an asymmetrical chin. Will Apple still be able to make decisions like that without Ive in a leadership position? For Apple's sake I really hope so.
For Apple's and consumers' sake, I hope NOT.
Re: Jony Ive to form independent design company with Apple as client
#67Re: Jony Ive to form independent design company with Apple as client
#68I've given it long enough and unlike the headphone jack which was painful but managable, the MBP with touchbar needs a re-do. Physical buttons for escape key and volume/brightness was a bridge too far.
Hopefully that can now happen with someone else in charge.
Re: Jony Ive to form independent design company with Apple as client
#69It seems like a good way of prettifying his legacy, "that famous designer guy" vs "that guy at Apple".
Re: Jony Ive to form independent design company with Apple as client
#70While physical design has been of paramount importance in Apple's rise to the top, it has been more and more detrimental as Jony and his group wandered into worshipping at the altar of luxury and Platonic idealism.
When combined with /not/ ignoring other than luxury market segments and usability that was fine. But when Jony's star was completely ascendant everything else was sacrificed at that altar (see butterfly keyboard, single port MacBook, escape key-less touch bars, no 32 GB MacBook Pros since that would require non-power-sipping RAM.)
I could have lived with this if the design of the software hadn't also suffered in conjunction with the hardware. Jony was given responsibility for UX and it also started prioritizing abstract design principles over actual usability with extremely low contrast UI elements and other poor choices.
As we saw those points being walked back and Apple being responsive to the complaints, I've been wondering if Craig Federighi's star was rising and if Jony's was dimming, since I doubt he was a willing participant in the diminution of his artistic choices. Seeing the extreme effort he was putting into charity[0] and the spaceship campus, instead of his actual responsibilities, it all combined to me that he needed to either get re-focused by the CEO or get a new job.
[0] https://www.dezeen.com/2018/11/16/jony-ive-diamond-ring-marc... https://petapixel.com/2013/11/24/one-kind-jony-ive-red-leica... https://www.businessinsider.com/jony-ive-bono-sothebys-chari... https://www.fastcompany.com/3019896/designed-by-friendship-j...