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Pornhub wants to buy Tumblr

arstechnica.com

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Re: Pornhub wants to buy Tumblr

#61

Post by freewilly1040 »

stcredzero wrote: post #52
freewilly1040 wrote: post #34

Earlier quoted context omitted.

The story of tumblr is really not about free speech suppression. They had a mix of explicit and non-explicit content, and had to choose one to decide what kind of advertisers to pursue. They chose non-explicit and it didn't work.

The story of tumblr is really not about free speech suppression. They had a mix of explicit and non-explicit content, and had to choose one to decide what kind of advertisers to pursue. Given the events of the past several years, I highly doubt the people with the ad dollars are innocent of free speech suppression. EDIT: Specifically, the people asking for YouTube suppression through "advertising" concerns were tied…

Disney saying "don't put my brand next to porn" isn't speech suppression. Happy to consider your opinion, though I'm not so curious as to watch a 24 video to learn about it.

Re: Pornhub wants to buy Tumblr

#62

Post by tdb7893 »

wesammikhail wrote: post #22

Off topic: I am genuinely curious, why doesn´t Pornhub create a Youtube competitor? it is probably the best positioned company on earth to do so. Any info as to why they haven´t done it or why it would be bad idea for them to do so?

Starting something like a YouTube competitor would be a PR nightmare. How profitable is YouTube for Google that it makes sense to launch a competitor?

Re: Pornhub wants to buy Tumblr

#64

Post by JohnFen »

freewilly1040 wrote: post #32
wesammikhail wrote: post #22

Off topic: I am genuinely curious, why doesn´t Pornhub create a Youtube competitor? it is probably the best positioned company on earth to do so. Any info as to why they haven´t done it or why it would be bad idea for them to do so?

Assuming you are wondering why they don't create a non-porn video site, the reason is that these sites live off ad revenue, and mainstream advertisers don't want their brand associated with porn.

If that's so ironclad, then how do porn video sites stay in business?

Advertising is not the only way to generate revenue, and even if they want to go the advertising route, there are non-mainstream advertisers that may be interested.

Re: Pornhub wants to buy Tumblr

#65

Post by HeyLaughingBoy »

duxup wrote: post #20
partiallypro wrote: post #12

I think the only problem with this, is that there is still a solid 35% of the user base that doesn't want porn. So, there is a very fine line.

Yeah I wonder if there is a big difference from "yeah there's a lot of porn here" to "yeah it's a porn site now" as far as the users who aren't doing that thing goes. There's a lot of porn on reddit, but I don't think twice about saying I post there. But if it was owned by a porn site I might think twice about how I define the site / mention it.

You're making a tremendous jump in thinking that the average user (or even most users!) of a site knows who owns it.

Re: Pornhub wants to buy Tumblr

#66

Post by stcredzero »

Mirioron wrote: post #47
wesammikhail wrote: post #22

Off topic: I am genuinely curious, why doesn´t Pornhub create a Youtube competitor? it is probably the best positioned company on earth to do so. Any info as to why they haven´t done it or why it would be bad idea for them to do so?

Is it worth it to compete with YouTube though? We've heard about how YouTube didn't make Google money in the past. Now we even had news about how the way they handled YouTube caused the evaluation of the company to drop by $70 billion. So the question is whether it would be worth it to even try.

Is it worth it to compete with YouTube though?

The issue with YouTube in recent years, is that it's been treating its content creators and viewers as "product" and the advertisers as the users. YouTube has been pandering to executives in media and their particular thought bubbles while throwing users and content creators under the bus. (Or doing things specifically to increase centralized control for the sake of pandering to advertisers, to the detriment of users and content creators.)

Pornhub could well do better. (Or they could repeat the same mistakes.)

Re: Pornhub wants to buy Tumblr

#67

Post by duderific »

rajacombinator wrote: post #42
olivermarks wrote: post #30

pornhub is one of Mindgeek's properties. https://en.wikipedia.org/wiki/MindGeek I've never understood their business model - they seem to host endless illegally uploaded porn yet more and more porn seems to be being created. Not clear where the money is made ultimately. Mindgeek dominate the online porn world which gets huge traffic. https://www.pornhub.com/insights/2018-year-in-review Tumblr was historically another…

Yes the economics of this industry are really puzzling to an outsider. As someone who has tried running ads on these properties it’s hard for me to imagine how anyone is making money in this business. And yet...

My guess is the sheer volume of traffic they get makes it appealing for certain advertisers. Throw in the upselling to premium features and that they don't have to pay much if anything for the actual content, and there's probably some pretty good money to be made.

Re: Pornhub wants to buy Tumblr

#68

Post by JohnFen »

xkcd-sucks wrote: post #44
jsnider3 wrote: post #31

Earlier quoted context omitted.

PornHub is a Youtube competitor, as long as you want porn. Trying to expand beyond that seems like it would be off brand.

It could maybe expand into other "not safe for work" media like explicit music, gun videos, and stuff that generally isn't allowed on Youtube? PH already has paying premium users, so maybe would be just something to keep them on PH-related websites through the end of their refractory period, hopefully directing them back to PH when they start getting horny again

I would pay for a non-porn video site that was like YouTube used to be before Google started cracking down on content advertisers didn't like.

Re: Pornhub wants to buy Tumblr

#69

Post by leesalminen »

imgabe wrote: post #53
Lowkeyloki wrote: post #37

I was discussing companies who use Tumblr for official communication, like System76 and NPM, on another story earlier this week, and how it's cringy and not a good look IMHO. (My comment was flagged for some reason despite having 5 points and 8 replies. How does this site work?) I hope PornHub does buy Tumblr! Can you imagine how quickly all the corporate blogs would scramble off of the platform to avoid association…

Why is it cringy? It's an easy way to host a blog. I'd rather any company focus on their main business rather than futz around with blog hosting.

Medium would be a better place to host a corporate blog. When I think Tumblr, I think porn not corporate blogging. Although to be honest, that image is fairly recent for me. I only heard about the depths of Tumblr porn after it died.

Re: Pornhub wants to buy Tumblr

#70

Post by duxup »

HeyLaughingBoy wrote: post #65
duxup wrote: post #20

Earlier quoted context omitted.

Yeah I wonder if there is a big difference from "yeah there's a lot of porn here" to "yeah it's a porn site now" as far as the users who aren't doing that thing goes. There's a lot of porn on reddit, but I don't think twice about saying I post there. But if it was owned by a porn site I might think twice about how I define the site / mention it.

You're making a tremendous jump in thinking that the average user (or even most users!) of a site knows who owns it.

I think a high profile purchase would make it more likely than not, particularly as it pertains to porn.
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