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Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

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Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#181

Earlier quoted context omitted.

> "That being said, the National Association of Realtors (NAR) and their local branches are the definition of a cartel." NAR was actually investigated by the federal government (FTC i think? ), who concluded much the same, but lobbying buried the report and nothing came of it. MLS's maintain power by strictly controlling access to information. they have the most up-to-date and the most detailed information about prop…

Part of the problem is that most realtors want it that way. I live in Austin, and the push for a few years now has been to have a "silent market" where a buyer picks a "full service" realtor (AKA full commission), and gets a week or so jump on properties being listed in the MLS. This gives them a better chance to get the property before the MLS hordes descend and start bidding it up. The part I've never understood is…

Why would someone sell their home without listing it if they are still paying for a commission?

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#182

Over the last two years I've bought a couple of properties and I see the value of realtors as professional negotiators and experts on real estate laws and contracts. That being said, the National Association of Realtors (NAR) and their local branches are the definition of a cartel. My parents owned a real estate agency when I was growing up in the 80s and 90s. Back then, the cost of selling and marketing real estate…

Those who are persistent can always eventually find someone willing to sell their property for 3%. That isn't some online discount scam, that's a local realtor with local billboard ads, regular newspaper inserts, and a respectable web presence who is will to take half to do this job. Maybe you're in a hurry, maybe you like gold-plating, maybe you have to use your sister-in-law as a realtor, but if none of those circu…

Maybe. One problem with listing a house for a 3% commission is the listing agent must put this in MLS. The buyer's agent's commission will be 1.5%. This could possibly put you at a disadvantage among buyers since you are competing with listings that offer a higher commission to a buyer's agent.

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#183

Earlier quoted context omitted.

> "That being said, the National Association of Realtors (NAR) and their local branches are the definition of a cartel." NAR was actually investigated by the federal government (FTC i think? ), who concluded much the same, but lobbying buried the report and nothing came of it. MLS's maintain power by strictly controlling access to information. they have the most up-to-date and the most detailed information about prop…

Part of the problem is that most realtors want it that way. I live in Austin, and the push for a few years now has been to have a "silent market" where a buyer picks a "full service" realtor (AKA full commission), and gets a week or so jump on properties being listed in the MLS. This gives them a better chance to get the property before the MLS hordes descend and start bidding it up. The part I've never understood is…

One of the key functions of a broker is to provide plausible deniability, such as screening potential buyers who you think might waste your time or to avoid accusations of discrimination.

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#184

Earlier quoted context omitted.

I fail to see how they are overpaid. If someone sells 4 houses per year for 1M for 1.5% fee, that's only $60k per year. That sounds like a mediocre income in markets where houses even go for 1M. I am using numbers for the Bay Area that I have heard of. Maybe other markets are different.

What realtors are you using that only charge 1.5%? It was 3% each to the seller's and buyer's agent last time I moved. They do end up not being too rich on an annual pay basis where I live because the number of realtors actively working adjusts to the volume and pricing.

A realtor's income might be 1.5% (or less) because they split the 3% commission with their brokerage house, and sometimes with supporting agents.

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#185

Over the last two years I've bought a couple of properties and I see the value of realtors as professional negotiators and experts on real estate laws and contracts. That being said, the National Association of Realtors (NAR) and their local branches are the definition of a cartel. My parents owned a real estate agency when I was growing up in the 80s and 90s. Back then, the cost of selling and marketing real estate…

What about services like redfin? They advertise their fee at only 2%.

Redfin advertises a fee as low as 1% in some markets as a listing agent, but this does not include the fees to the buyers agent so it is really more like 3.5-4%. And in markets where Redfin offers the 1% fee you could find full service brokerages that work for 4.5-5%.

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#186

Earlier quoted context omitted.

Well its a pyramid scheme like many of the state licensed businesses. The low level agents have to work for a broker who soaks up the majority of the commission. Only after being an indentured slave for a few years do they get the "privilege" of themselves becoming a broker. The problem is that once that happens no one will hire you, so your on your own for finding clients/advertising/etc. That takes capital most low…

Sounds like software engineering today.

Where most engineering interns are probably paid more than the median national household income? Where starting salaries are in the 6 digits?

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#187

Over the last two years I've bought a couple of properties and I see the value of realtors as professional negotiators and experts on real estate laws and contracts. That being said, the National Association of Realtors (NAR) and their local branches are the definition of a cartel. My parents owned a real estate agency when I was growing up in the 80s and 90s. Back then, the cost of selling and marketing real estate…

Wow, in the UK it is about 1 - 2%.

Came here to say the same thing. My wife is from UK, and she's ... well, pissed at the expenses here (besides healthcare). We are in the process of selling some land, and the default for land is 8%. WTF. You don't "show" it. You don't stage it, or model it, or deal with keys or codes or anything else. But there were no realtors we spoke to who wavered from 8%. I suppose we could possibly have done DIY, maybe... ? But... 8% for land is just insane. The justification was "oh, it takes longer to sell". Again - you're not doing anything beyond perhaps taking a phone call or email. Granted, there may be exceptional properties that are hundreds of acres, have to deal with wildlife issues or other zoning whatever, and might have a whole lot of headache. Not a 1acre homesite in a subdivision.

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#188

Yeah and startups that tried to disrupt filing taxes failed... Turbotax has kept me from paying an accountant a commission to do my taxes for years. Someone will figure out how to streamline the process online.

Accountants don’t make commission. And if it wasn’t for Intuit (makers of TurboTax), filing taxes would be free and easy.

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#189

I've bought and sold on separate occasions through Redfin and saw no difference between their service for 1% and my previous transactions with a traditional realtor for 5%. They both took me around to see properties, provided neighborhood and property insights, acted as my negotiating proxy, and guided the closing process. I don't understand how Redfin can charge so little, but as it stands today I wouldn't dream of…

Redfin charges 1% for selling the house. They still pay 3% to the buyer's broker. The total fee is therefore 4%, versus the normal 6%, where both sides get 3%.

Why doesn't Redfin force you to use their buyer's agent? Buyer's agents are regarded as the ones at the bottom of the totem poll. Hardly anyone signs a contract with a buyer's agent. You almost always do with a seller's agent. It sounds like they've taken on the harder piece first...

Re: Zillow CEO: startups trying to disrupt real estate commissions will fail (2012)

#190
post #171

Earlier quoted context omitted.

You are free to get a buyers agent that does represent you. In that case, the buyer’s agent and seller’s agent split the cost.

I still don't understand this mechanism... the buying agent takes his fee as a percentage of the total house price? Doesn't this mean that both the selling and buying agents are incentivized to drive up the price?

In reality, neither is incentivized to drive up the price of the house. It’s all about selling fast.

Freakonomics talks about this all of the time.

http://freakonomics.com/2008/02/26/real-estate-agents-revisi...

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