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Even if I use an addon that deletes my cookies from Google every time I close the tab?
Do you switch IPs, browsers, computers, etc every time you close the tab too? If not, Google tracks you.
I'm not sure I'm comfortable which a critique written by an economic competitor (DuckDuckGo) that obscures its identity and doesn't disclose its conflict of interest.
Welcome to 2009, I guess "Today we're helping people get better search results by extending Personalized Search to signed-out users worldwide (...)" https://googleblog.blogspot.com/2009/12/personalized-search-...
Sounds like the "study" should have been just a google search.
I think this should be considered the original source instead? https://spreadprivacy.com/google-filter-bubble-study/
In the long term, companies will gather and use what data they have access to. Companies will tailor their UI, product, etc. in order to keep that data flowing. A ruleset based on permission and consent is not practical, unless the goal is "better paperwork."
The solution (imho) has to come from browser software or w3c. The browser should control permissions, in broadly the same way mobile OSs/appstore control permissions and login state.
ATM Google de-anonymizes you. This should just be impossible, unless the browser tells it who you are.
^I know gdpr is popular with a lot of people here. I think it has some good parts, but I disagree with other parts. We can still be friends and disagree :)
This does more to encourage me switching to some other search engine than any privacy concern.