AOL, an industry behemoth with 14 million subscribers, will acquire Netscape's Navigator and Communicator software, its e-commerce software, and its Netcenter Internet "portal" site, one of the 10 most-visited sites on the Internet. The portal was supposed to be the real cash cow, here. Buying eyeballs in the early era of internet ads. Q: What's a portal? A: Yes, exactly.
Alexa, Ok Google, App Stores, AMP and it's relationship with carousel widgets, etc.