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TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

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Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#21

Post by 8ytecoder »

saagarjha wrote: post #2

I really despise TikTok, from the limited experience I’ve had with it (namely, someone sent me a TikTok video). They do this thing where they watermark your video with the company’s logo in the corner, but also make it vibrate , making it impossible to not focus on it instead of the video (oh, and it moves around between corners to make it harder to remove or ignore). In my mind, that’s a warning sign saying the comp…

The logo has the username as well. I assumed it's to prevent people from copying and taking credit for other people's work. (That said, I do see these videos with the logo cropped out)

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#23

Post by netheril96 »

I saw people in many Chinese forums react the same way as HN folks here. And they (or we) became more and more surprised when Tik Tok continued to gain ground when none of us got it. In the end all it proved is that “we” lost connect to the common folks.

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#24

Post by CydeWeys »

netheril96 wrote: post #23

I saw people in many Chinese forums react the same way as HN folks here. And they (or we) became more and more surprised when Tik Tok continued to gain ground when none of us got it. In the end all it proved is that “we” lost connect to the common folks.

From what I've seen of it, isn't it basically the exact same thing as Vine?

Why the hell did Vine ever shut down anyway? It seemed like it was doing well.

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#25

Post by c3534l »

CydeWeys wrote: post #24
netheril96 wrote: post #23

I saw people in many Chinese forums react the same way as HN folks here. And they (or we) became more and more surprised when Tik Tok continued to gain ground when none of us got it. In the end all it proved is that “we” lost connect to the common folks.

From what I've seen of it, isn't it basically the exact same thing as Vine? Why the hell did Vine ever shut down anyway? It seemed like it was doing well.

It was popular, but didn't generate revenues. It's not enough for a website to be popular, you have to figure out how to get people to give you their money.

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#26

Post by fiblye »

ravenstine wrote: post #16

https://www.tiktok.com/ How am I supposed to know why I should install this app based on the landing page?

The whole ad campaign this company runs is void of any info. I'm not surprised that their website is the same.

I was pissed when their flashing (soundless) screamer ads made it through my ad filters and they had no info beyond the company name and a big "RECOMMENDED" stamped at the bottom, as if that means something. There was no way in hell I was clicking a link like that, but I guess I'm just not the target market since it's clearly been working very well on other people.

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#27

Post by romanticComedy »

c3534l wrote: post #25
CydeWeys wrote: post #24

Earlier quoted context omitted.

From what I've seen of it, isn't it basically the exact same thing as Vine? Why the hell did Vine ever shut down anyway? It seemed like it was doing well.

It was popular, but didn't generate revenues. It's not enough for a website to be popular, you have to figure out how to get people to give you their money.

Yep, plenty of flotsam and detritus amid failures to launch. Look at sites like Friendster. Why did friendster ٭die?

Failure to scale infrastructure in a cost effective way that matched it's growth curve. Also, Friendster failed to adapt and develop features that resonated with emergent user activity. Within a year or two, other players emerged to eat its lunch.

٭ ...and when I say "die," I mean decay into near total disuse and irrelevance by the end of 2004.

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#29

Post by ArtWomb »

I think it's significant in that its a rebrand of a Chinese consumer internet application for the international market that has succeeded beyond expectation. Of course it's progeny includes previous short form video apps Vine, Music.ly, etc. But TikTok's infinite scroll of 15 second, algorithmically curated, auto play videos has proven addictive. And they can pretty much deliver any type of content in this user mode: news, episodic, live. At 100M install base and 100 daily average views. Ad revenue generate rates could be phenomenal ;)

Re: TikTok surpassed Facebook, Instagram, Snapchat, YouTube in downloads last month

#30

Post by ravenstine »

askafriend wrote: post #19
ravenstine wrote: post #16

https://www.tiktok.com/ How am I supposed to know why I should install this app based on the landing page?

Because you're curious what the mysterious app could be. I bet you totally looked it up and their marketing strategy worked exactly the way it's supposed to (especially for their younger audience).

Nah, I didn't, but I imagine others did.
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