Facebook lured advertisers by inflating video ad-watch times: lawsuit

Post by sjg007 » Wed, Oct 17, 2018, 6:26 AM UTC

thaumasiotes wrote: post #88

sjg007 wrote: post #86

Earlier quoted context omitted.

What’s the mobile vs computer demographics here? Me thinks twitter is telling a little twattle.

Just compare the other comments in this very thread: > I do exactly that behavior all the time. > Can't disagree with Twitter's reasoning there, anecdotally I myself have done that many times. > I spoke with a someone recently who uses gmail on his Android device. An ad at the top that resembles an email appears about a second after his real emails appear, timed perfectly to interrupt his attempt to tap and read his…

Post by mattlondon » Wed, Oct 17, 2018, 6:42 AM UTC

lawnchair_larry wrote: post #38

cm2012 wrote: post #32

Earlier quoted context omitted.

Target has teams with context and experience in how to properly use, measure and attribute those numbers. 99% of start-ups, even very well funded ones, don't.

What do youbmean by that? When I buy something at Target stores, they have absolutely no way to attribute whether I saw something on TV, a billboard, the aisle, their junk mail in my mailbox, or online.

Post by murukesh_s » Wed, Oct 17, 2018, 7:04 AM UTC

da02 wrote: post #90

murukesh_s wrote: post #65

Earlier quoted context omitted.

I too can support with anecdotal evidence for that (my wife). One of her habits is browsing Facebook ads and she end up actually buying stuff from those sites.

What products has she bought?

Post by gammateam » Wed, Oct 17, 2018, 7:34 AM UTC

Post by a_imho » Wed, Oct 17, 2018, 7:47 AM UTC

emilsedgh wrote: post #73

cm2012 wrote: post #42

Earlier quoted context omitted.

I am a direct response marketer, and only manage ad campaigns that provably generate revenue. Over $10,000,000 spend across more than a dozen companies. I can tell you that for many products Facebook absolutely outperforms Google.

For sure there are people who are careful with their spending and smart with their marketing. But there's been too many reports of bot activity, fake likes, fake followers in those platforms that I'm sure many companies and marketing departments fall for them. Not everyone does as good job as you Im sure. Google, as far as I know, was never caught in dark ui patterns or fake number reports to generate revenue. They d…