Websites can be "documents" or they can be "apps". It's great that we now have the option to build the latter, but far too many things that should be simple documents (news sites, I'm looking at you) are trying to be apps, and it's virtually always a worse user experience, setting aside the cost in load time, memory, and battery usage. I'm saying this as a JavaScript developer.
The market has spoken. No seriously, if it sucks so much, why haven't users responded by going somewhere else, thus incentivizing sites to behave well?
USA Today definitely would not have survived another 5 years with 25 second page loading times. Or at least, such an old website wouldn't have generated enough revenue to survive long term (and USA Today would put their content on something else like Apple News, Youtube, etc)