I'm not sure comparing a second headquarters and a tech support site is apt. I'm not sure how loud the search is matters. WSJ is a joke. Look, I can twist words too: "While Amazon is clearer and open about employee counts and candidate locations for HQ2, Apple remains secret and opaque about any details even for small site". Abatements abound regardless, lets not treat the differences in culture between Amazon and Ap…
Amazon's beauty contest did seem completely counterintuitive to me. People with skin in the game are always in the know of things. Even if Amazon had not massively advertised its move cities and states would have worked hard to bring them to their shores. I did not understand why ordinary public had to be drawn into it. Your average joe is always going to oppose a disruption in his otherwise mundane and lazy life. Ap…
Even if they hadn't massively publicized it, the word would have gotten around to candidate cities and the same sort of bidding war would have occurred. So what benefit did amazon really accrue by creating a media frenzy around their hq2 bid process?