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Google changes its messaging strategy again: Goodbye to Allo, double down on RCS

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Re: Google changes its messaging strategy again: Goodbye to Allo, double down on RCS

#25
post #10
post #4

Why isn't Google doubling down on marketing Allo on Android? They already have a huge ecosystem in Android, which no other company other than Apple has.

What has Google ever really marketed? Google's basic strategy seems to be to throw shit on the wall and see what sticks.

Google+ was heavily marketed though.

Re: Google changes its messaging strategy again: Goodbye to Allo, double down on RCS

#26

Long time ago, Google chat supported XMPP. Later on that support has been cut off. How do they expect people to trust this statement: "We don’t believe in taking the approach that Apple does. We are fundamentally an open ecosystem. We believe in working with partners. We believe in working with our OEMs to be able to deliver a great experience,” ?

It’s funny because they squashed open standards when they were the big player and then push for open standards when they’ve lost market share. I wish companies believed in open standards for the value they bring to society, rather than selectively supporting them based on competitive interests.

Re: Google changes its messaging strategy again: Goodbye to Allo, double down on RCS

#28
I would really love that we all start using some open chat standard (Like XMPP) so WhatsApp, Telegram, etc. could talk to each other.

Or something like email, you could have foo@whatsapp.com or foo@telegram.org and that would be your 'chat address' and all clients could talk to each other

Re: Google changes its messaging strategy again: Goodbye to Allo, double down on RCS

#29
RCS is an improvement to SMS but it does not address the core limitations: it is owned and controlled by carriers, so your ability to contact someone is entirely dependent on that user's carrier. It is tied to a single, physical device. WhatsApp shot to popularity because it was the opposite of SMS: an entirely over-the-top service that everyone could use, on any platform, without the consent, extra billing or buggy implementation of their carrier. As an app, it could be installed on the widest imaginable array of devices - including the obsolete, crappy ones that most of the people on Earth use - without OS updates.

I don't need stickers or Google Assistant. Those things are nice, but they're not what I need. What I need is the ability to contact anyone, anywhere without having to wonder whether it's going to work when I hit 'send'. Hi Bob, did you get my photo? Sorry, it didn't go through, Bob's carrier in Bangladesh has set limits on photo size and mine was too big. I tried to send Raj a message, but he recently got an iPhone and my RCS message sent as SMS and his carrier blocks international SMS messages.

WhatsApp & FB Messenger (and to a lesser extent iMessage) are successful because they reduce the thousands of carriers and hundreds of countries in the world to a single, seamless service. RCS is taking us back to the days where a single obstructionist carrier (remember lots of carriers are owned or controlled by governments) can screw things up for all of their users. WhatsApp et al showcased the ability of the Internet to make the world a smaller place.

I don't Google understands how big or complex the world really is.

Re: Google changes its messaging strategy again: Goodbye to Allo, double down on RCS

#30
post #8

Can anyone explain why I should be interested in RCS, though? It seems like it's more designed to let carriers try and stem the flow of customers switching to other options, and I don't really see what benefits it offers me.

The closest thing to a standards-based, non-walled-garden option that has the possibility of widespread adoption?

XMPP is already that, and Google Talk supported it until they found it inconvenient/got enough userbase and removed the gateway & support.
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