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In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

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Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#181
post #39

> Josh Shaffer, whose team’s work was part of the iOS 11 leak last fall. Is leaking the reason it was rushed out the door? If not, I can't imagine why he's upset about it.

Yeah, how does it affect him at all? He worked on a great product and the leak didn't make it worse. Most likely just Apple trying to add a personal element to dissuade leakers, by also accusing them of hurting friends/colleagues.

For a moment, imagine the situation:

You show up to work each day. You've been working a lot lately, but you're really excited about the thing you're working on. You're looking forward to when it's ready and ships. But it's not time yet. It's not ready. You want the world to see it when you're ready to really show them something. Not just the idea of a thing, but the actual thing. When they can see it, touch it, understand it and breathe it. When they can really appreciate what you've been doing.

You've been working on this thing for awhile. You know there's still a long slog ahead. But you think—hey, one day soon, we'll get to talk about this thing.

Then one morning, you get into the office and you see some blog is talking about your project. They have a bunch of the details wrong, but it's definitely the project you're working on. And they're saying it's coming out in the next update.

Your work never has the chance to speak for itself. Someone decided to speak for your work instead. Just so they could feel important. It wasn't even their work to speak for. It was yours, and you and others had already been making decisions on how you wanted to talk about it, what things you wanted to show and where and how you wanted the work to speak for itself.

Wouldn't you be annoyed about it?

Wouldn't you be disappointed that someone leaked your work when later when you do finally announce it people don't let your work speak for itself, but just compare your work to whatever their minds imagined, made up and idealized about what you might be working on, doing or building?

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#183

Earlier quoted context omitted.

I’d put Snowden in a different camp because he fell on the sword. Would Manning have leave if she thought she would be caught?

Wait what? Snowden never turned himself in. Snowden ran for the hills right into the arms of rival intelligence. Please don't confusing cowardly running with the act of committing suicide by sword to the stomach. Whether you agree with Snowden or not, he still committed a crime and broke a contract he signed and swore to. Manning at least spent her day in court. Yeah they are different, Snowden was a coward. If he tr…

In no way does forfeiting one’s freedom unnecessarily validate their righteousness. Doing so would be foolish.

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#184
post #59

I am interested in what criminal activity warrants an arrest for leaking company information. Seems like it would be a civil issue?

Cupertino is a company town, their police department does what Apple tells them to.

If you remember the iPhone 4 prototype left in a bar, stolen then leaked to Gizmodo case from a few years back, I believe Apple hired an off-duty SFPD detective to "accompany" company security officials when they went to go talk to the guy who had it.

https://gizmodo.com/5520438/how-apple-lost-the-next-iphone

Many wealthy people & companies hire off duty cops or "retired" federal agents as security.

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#185
post #30
post #14

Earlier quoted context omitted.

>I’ve never understood what the employee gets out of it The intelligence services have done a great deal of research into the persona of the press leaker/Wikileaks leaker (as distinct from the more traditional espionage leaker). A common trait is for the press leaker to be either highly over-qualified for their job or believe themselves to be over-qualified for their job. The belief coming out of that research is a s…

I can come up with plausible reasons for why intelligence leakers do what they do (sense of duty, serving public interest, etc). I can't come up with any for an Apple employee. The leaks an Apple employee makes is about inconsequential stuff like what features the next iPhone will have. It's not even in the same ballpark as someone who is leaking something illegal going on at the company or someone at Facebook leakin…

Perhaps an ego thing? Like "I know something, I'll show you what I know and how important I am to know this"

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#186
post #179

Earlier quoted context omitted.

I'll repost a comment I made a few moments ago [0] again here: > Are media organizations like 9to5mac (mentioned in Apple's memo) paying Apple insiders for the information they provide? > Personally, I wouldn't think that the leakers were getting paid. Even if they were, I imagine the amount that these particular online web sites are able to pay is very much -- especially when compared to the average Apple employee's…

>Just how much can we expect Bloomberg might pay for a copy of this memo? I'm guessing that it's very much against Bloomberg's ethics policies to pay anything at all.

I thought about that as all.

In addition, paying sources for information could lead to "fake" or incorrect information being provided to the media by "leakers" who are simply in need of money.

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#187

Earlier quoted context omitted.

Does Apple have a head start on most things they do? Most observers acknowledge they aren't usually the first to do something, rather, they're good at execution and polish. They were beaten to market on pretty much everything: watches, bezelless displays with notch (e.g. Essential Phone), smart/speakers (Amazon, Google, Sonos), Streaming/TV (Roku, Amazon, Chromecast), etc. Really, I think the world would be better if…

TouchID and FaceID come to mind.

Both of those were on other phones before Apple did it.

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#188

Earlier quoted context omitted.

Yeah I can't find anything either, good fact-checking. Hopefully just a misspelled name.

Spellcheck had indeed "corrected" the spelling of his last name from "Minow" to "Minnow". Now fixed.

sounds like he was a pretty cool guy to work with https://tidbits.com/2001/01/01/the-passing-of-martin-minow/

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#189

Earlier quoted context omitted.

Easy way to narrow down who is leaking eh? Always thought that’s the best way to narrow down the leaks. Give variations of info to subgroups, and target the group based on which variant was leaked.

As I was reading the memo in TFA, I thought "I wonder if this memo has slight differences in it based upon who is viewing it". Specifically, I noted one place where I thought a comma should normally have been. Perhaps it's "paranoia", but it seemed like that is one possible "variation" that could have been used. I don't know how many Apple employees would view this memo (it seems unlikely that all ~135,000 would) but…

> (it seems unlikely that all ~135,000 would) but it doesn't seem like it would take very many slight differences like this to be able to generate a unique version of this memo for each viewer.

18 differences would cover it. A few less people and they could get away with 17, which would yield 131072 combinations.

That's assuming each combination is binary, if they have more variations you'd need less, of course.

Re: In a Leaked Memo, Apple Warns Employees to Stop Leaking Information

#190
post #58

Earlier quoted context omitted.

5. Personal profit. In a lot of such leaks the employee is paid by an outside source.

I'll repost a comment I made a few moments ago [0] again here: > Are media organizations like 9to5mac (mentioned in Apple's memo) paying Apple insiders for the information they provide? > Personally, I wouldn't think that the leakers were getting paid. Even if they were, I imagine the amount that these particular online web sites are able to pay is very much -- especially when compared to the average Apple employee's…

You're only talking about one specific kind of leak.

How much would a hardware manufacturer be willing to pay to get specs of the latest iPhone in advance so their accessories can be out in the market before anyone else?

What about a competitor who wants to know more about the company's future releases.

All of this happens, and companies have to work to prevent it.

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