> I have yet to see a cogent argument justifying that difference. My suspicion is that it ultimately falls down to "ISPs are unpopular, web companies are popular."
A cogent argument: ISPs are your gateway to the internet you can't route around and web/mobile/content companies are built on top and can be routed around.
ISPs could build products people want instead of regulatory capturing their way into the game. ISPs aren't innovating through products, they are lobbying, bribing and legislating their way in. They should go more the direction of Hulu like Comcast did rather than trying to slow down innovation, nothing is stopping ISPs from building web/mobile properties that people want to use rather than fighting against them. ISPs should spend more money on expanding networks not data caps, slow lanes and lobbying to retain their local monopolies. ISPs should get out of the business if they don't want to be neutral networks who protect private data as the steward of your gateway to the network, they want to be content companies and ad/data collectors.
ISPs should basically be focused on what their customers want, like web companies have to do to compete, rather than what the company wants solely. Being local monopolies has gone to their head and they are abusing the position/trust.
Noone but the ISPs wanted their ISP selling their private data, removing neutral network protections, adding data caps, slowing down expansions, adding slow lanes for milking it. Google Fiber is an ISP, they should also be neutral and not selling data. ISPs are the gatway to the network and privacy is important as well as innovations to allow new types of web/mobile/media companies, right now they are trying to limit that.
When ISPs are focused again on being a neutral network that protects your trust and provides competitive speeds with the world, then they will be liked again.
Web companies aren't innocent but they aren't your gateway to the network.
Ultimately, all large companies have turned predatory in the US. We are against bullying but not by large corps apparently.
What is more respectable, innovative products that you want to use or products you are forced to use through authority and mini monopolies? You'll find your answer.