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Facebook has lost $100B in 10 days and now advertisers are pulling out

business.financialpost.com

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Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#141

Post by hsljekskfh »

chrischen wrote: post #79
734786710934 wrote: post #76

Earlier quoted context omitted.

Facebook has no serious competition at the moment other than Snapchat. Young people are still using Instagram and Messenger. Ironically, the calls for regulation might actually end up helping Facebook in the end as they will make the barriers to entry higher.

Instagram is a completely different app, usage, and completely different UI/UX from Facebook. Facebook's problems are caused by Facebook (website)'s design, trajectory, and business model. It doesn't have anything to do with inherent evilness in the company itself.

i'm personally interested to hear why you think it's so different. i don't use fb or ig and don't understand how they're different, from my understanding they both seem to be feeds of photos and memes from your friends (minus the new stories feature)

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#142

Post by JDWolf »

734786710934 wrote: post #76
chrischen wrote: post #68

Earlier quoted context omitted.

Yes, Facebook's current network is fairly strong, but you shouldn't look to where the masses currently are, you should look to where the trendsetters, the young, and the people in the know—where they are. These people are ahead of the curve, and the signs they are emitting is that Facebook is not serving their interests and needs. Young people don't want to use facebook because it forces you to interact with everyone…

Facebook has no serious competition at the moment other than Snapchat. Young people are still using Instagram and Messenger. Ironically, the calls for regulation might actually end up helping Facebook in the end as they will make the barriers to entry higher.

MS LinkedIn seems like a pretty strong competitor to me. Seems like their logo/like buttons/messaging/user experience is converging that direction. Perhaps they will offer Office-Ville or Kanban-Crush-Saga.

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#143

Post by hsljekskfh »

brrrrr wrote: post #135
gonehome wrote: post #93

Earlier quoted context omitted.

All young people are on FB, they may additionally be on something else (probably Instagram which is also FB and starving out Snap) - the default remains Facebook. I'd bet against you. The trajectory is fine and Zuckerberg is a good CEO. They have nearly a third of the earth as users and a ridiculously high percentage of internet users. Given a long enough time horizon any company is vulnerable, but FB is here to stay…

Having one third of the earth’s population touch your site at least once won’t matter if you do nothing particularly useful. Facebook does almost nothing useful. It’s kind irritating to actually try to do anything with the user interface, since everything is slippery funnels. Whatever isn’t an inductive dark pattern is otherwise emotional blackmail. The options and settings provided to the user don’t make sense, and…

i hate facebook but this is an exaggeration. every social network has 60% overlap in features and it's pretty hard to say that fb is uniquely useless

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#144

Post by brailsafe »

claudenm wrote: post #111
brailsafe wrote: post #81

Earlier quoted context omitted.

While I'm not top talent, and haven't been pursued by Facebook, I've always wondered why anyone would want to be associated with them. Other than as a status symbol in tech. I've never thought of them as anything less than a reprehensible company.

Very good compensation is one reason I can think of.

I think if the most important aspect is compensation, then the company is arbitrary. Not to suggest that compensation is an invalid priority, but I don't think it's the same as wanting to be associated with a company for an inherent quality.

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#145

Post by wlesieutre »

JDWolf wrote: post #142
734786710934 wrote: post #76

Earlier quoted context omitted.

Facebook has no serious competition at the moment other than Snapchat. Young people are still using Instagram and Messenger. Ironically, the calls for regulation might actually end up helping Facebook in the end as they will make the barriers to entry higher.

MS LinkedIn seems like a pretty strong competitor to me. Seems like their logo/like buttons/messaging/user experience is converging that direction. Perhaps they will offer Office-Ville or Kanban-Crush-Saga.

Contrary opinion, I hate LinkedIn's site and even though I'm connected to some colleagues and industry people on there I avoid using it as much as possible.

Some of this dates back to their repeatedly inventing new excuses to email me that I had to go and unsubscribe from, part is that I can't look at anyone's page without LinkedIn telling them about it, part is their finagling everyone signing up to give access to their Gmail contacts similar to Facebook's harvesting of user info.

I guess they're a competitor, but if they're not as bad as Facebook is it's only because they have less reach.

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#146

Post by nerfhammer »

majormajor wrote: post #15
TAForObvReasons wrote: post #12

Earlier quoted context omitted.

Ironically many of the sleeping giants that could tip the scales were already pulling out. Case in point: Proctor and Gamble (2016) https://www.wsj.com/articles/p-g-to-scale-back-targeted-face...

Extra-ironically, look at the opening line there: > Procter & Gamble Co. PG 0.66% , the biggest advertising spender in the world, will move away from ads on Facebook that target specific consumers, concluding that the practice has limited effectiveness. More-and-more-specialized online display advertising rarely delivers as (heh) advertised on any platform. But on the other hand, the bit you leave out includes both t…

"ads [...] that target specific consumers" sounds like code for retargeting or custom audiences. But those are just two ad products that Facebook offers.

If you want to build brand awareness for bland, forgettable products that people buy offline as I imagine P&G does, you want to blanket ads to broad audiences, not relatively small lists of specific individuals.

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#147

Post by tehlike »

gonehome wrote: post #35
nugi wrote: post #13

This is the beginning of the Big Churn. Less top talent will want to be associated with facebook. Already even a few more privacy clueless friends family members are deleting their accounts. Adverts were always so low yeild, and fb pages 'because we need one'. Now that is all changing due to perception. The FTC, stocks falling, are further indicatuons of falling trust. And all business is built on trust.

Oh please - the overreaction from this is ridiculous. I'm buying FB call options. Facebook's network effect is extremely strong - this is also not even including their other assets (Instagram, Whatsapp, Oculus). The API access was in violation of terms of service and the ability to access data through friends via the FB graph has already been closed.

I did buy it. should start paying off soon - fingers crossed.

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#148

Post by throwawaylalala »

nugi wrote: post #13

This is the beginning of the Big Churn. Less top talent will want to be associated with facebook. Already even a few more privacy clueless friends family members are deleting their accounts. Adverts were always so low yeild, and fb pages 'because we need one'. Now that is all changing due to perception. The FTC, stocks falling, are further indicatuons of falling trust. And all business is built on trust.

"Adverts were always so low yeild" - Maybe for large corps, but FB is by far the best advertising platform for smaller companies that don't just shovel money at ads.

Re: Facebook has lost $100B in 10 days and now advertisers are pulling out

#150

Post by nerfhammer »

juicy-fruit wrote: post #44
whatshisface wrote: post #29

Earlier quoted context omitted.

If top talent working somewhere was enough to keep top talent from leaving, then no company that employed top talent would ever loose their position without missing payroll.

You have a valid point. Top talent existed in places like Silicon Graphics, Yahoo, etc. I guess you're right, the top probably got off the sinking ship long before the rest of the crew realized what was happening. However, I still think this event is not "bad" enough for the crew to start fleeing. This is a bump in the road. People may hate Facebook but people sure do love Instagram, WhatsApp and Oculus. Facebook has…

Top talent has a bazillion dollars locked in stock options that have appreciated several hundred percent over the past few years.
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