(Sydney resident) Taxify launched here in December with 50% off rides, people jumped on board and ditched Uber. 50% rides ended - everyone went back to Uber, including myself. Can't seen this ending any differently unless Ola is significantly cheaper. ____ Just tried to sign up for Ola and they couldn't even send me the verification text to sign up with.
Anyway, I've signed up for Ola and just got coupons for three free rides up to $25. The more competition and the larger the bonfires of VC money, the merrier!