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I totally agree. Fun historical note, IBM generated cash in its early days as Google and Apple do today, it bought a lot of real estate all around the world. In the 90's when it seemed liked it was doomed, it "saved itself" by selling off big chunks of that real estate. That gave the company operating capital without having to go to the equity markets or debt markets. Given the ups and downs of tech, it seems like a…
>In the 90's when it seemed liked it was doomed, it "saved itself" by selling off big chunks of that real estate. Wonder if that was during Lou Gerstner's time as CEO at IBM. I had read his book Who says Elephants can't Dance, about what he did to turn IBM around. It was an interesting read. Don't remember if selling off some of their real estate was part of what they did, though it could have been. A review of the b…
Decisions you don't hear much about are things like selling off the IBM Global Network at the height of the dot com era, probbaly short term brilliance, but the sale included much of IBM's commercial web hosting, which left IBM blind to the shift to cloud a decade ago.
Or the decision to effectively axe OS/2 almost immediately after the Warp release, not so much because Windows 95 was better, but because the continued existence of OS/2 was inconvenient to the PC division.
Not saying it's a bad book, but like much history it tells a story from the perspective of the victor.