I accidentally watched some TV the other day. Having not seen any regular programming for at least a year, I was amazed at how much ... dumber it has become. Also, why did we sit through so many commercials for so long? It feel a little like a twilight zone episode, where we sit there watching a box telling us what to buy.
With Netflix, you pay for an all you can eat sub without commercials. Newssites and newspapers should do the same. It allows for two viable ways to pay for content: either paying directly, or paying via advertisement/your time.
The old model of e.g. cable TV is akin to having one's cake and eat it too. Its outdated, and superseded. The only reason it still exists is because the legacy is being used due to habit ie. people who don't know yet about on-demand services like Netflix. Probably tons of babyboomers + elder. If we want to put the nails in the coffin, we gotta 1) unsub to cable TV as much as we can 2) not use it as much as we can 3) stimulate and help these lagging groups to get on with the program.