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Tell me what your company does

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Re: Tell me what your company does

#41

Post by rjeli »

Retr0spectrum wrote: post #38

I came across this recently: https://www.youtube.com/watch?v=l644fAxGzlw Don't waste your time watching it. It's a promo video for yet another a very scammy looking ICO. I watched through the entire 3 minute video, only because I found it increasingly amusing how long they were taking to "get to the point". As it turns out, this video is 3 minutes of stock videos of Dubai with a pseudo-inspirational voiceover about n…

parishilton Looking forward to participating in the new #LydianCoin Token! #ThisIsNotAnAd #CryptoCurrency #BitCoin #ETH #BlockChain

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Re: Tell me what your company does

#42

Post by _dark_matter_ »

rsp1984 wrote: post #36

So much this. Another perfect example: https://databricks.com They just raised a $140m round of financing so apparently they have some good stuff going on. If you look at the website though: The Unified Analytics Platform. Accelerate innovation by unifying data science, engineering, and business. Sorry, what? Click on "learn more about the platform": DATABRICKS IS A TRULY UNIFIED APPROACH TO DATA ANALYTICS AT SCALE.…

I disagree, Databricks has an easy-to-understand pricing page: https://databricks.com/product/pricing

Re: Tell me what your company does

#43

Post by peacelilly »

cperciva wrote: post #14

I want to see this guy review the Tarsnap website. For all that some people don't like my web design, I'd like to think that it's very easy to figure out what Tarsnap is.

The web design is indeed ugly, but at least it is functional.

Here are some easy to implement design suggestions: You should change the title of the first heading so it's not the same as the banner. I think "What is Tarsnap?" is a good choice. Speaking of the banner, vectorize it. Finally, please remove the bars from the asides.

Your product is good, so transferring a little attention to its web presence is worth the effort.

Re: Tell me what your company does

#44

Post by csense »

Anytime I go onto a company's website and I either can't figure out what they do, or pricing information isn't available, I think "Right, their business model is to overcharge folks who have more money than sense" and I promptly leave.

Re: Tell me what your company does

#45

Post by gerdesj »

HappyKasper wrote: post #21
cperciva wrote: post #14

I want to see this guy review the Tarsnap website. For all that some people don't like my web design, I'd like to think that it's very easy to figure out what Tarsnap is.

>Tarsnap: Online Backups for the Truly Paranoid Oh, okay, that makes sense. Probably some super-secure online backup service... >Encryption: Your data can only be accessed with your personal keys. We can't access your data even if we wanted to! >Source code: The client code is available. You don't need to trust us; you can check the encryption yourself! >Deduplication: Only the unique data between your current files…

I agree with your assessment of Tarsnap's website and had a quick look at my firm's website. Whilst we haven't sprouted web2arrhoea bootstrapped bollocks ... yet, I'll be having words with my marketing bods tomorrow.

Re: Tell me what your company does

#46

Post by ficklepickle »

Retr0spectrum wrote: post #38

I came across this recently: https://www.youtube.com/watch?v=l644fAxGzlw Don't waste your time watching it. It's a promo video for yet another a very scammy looking ICO. I watched through the entire 3 minute video, only because I found it increasingly amusing how long they were taking to "get to the point". As it turns out, this video is 3 minutes of stock videos of Dubai with a pseudo-inspirational voiceover about n…

You sold that video short. I mean c'mon, they clearly state at the end that they are the first marketing cloud for blockchain. It doesn't get any clearer than that! /s

Re: Tell me what your company does

#47

Post by mrspeaker »

It reminds me of Gavin Volure (Steve Martin) on 30 Rock. After getting busted as a fraud he says "It's not a real company. You watch our commercials, we never actually say what we did." and then it cuts to this beautiful corporate-speak ad https://www.youtube.com/watch?v=KlymNLAAzUM

I feel like I've hit that company 50-odd times in my life while searching for vendors.

Re: Tell me what your company does

#48

Post by cagenut »

csense wrote: post #44

Anytime I go onto a company's website and I either can't figure out what they do, or pricing information isn't available, I think "Right, their business model is to overcharge folks who have more money than sense" and I promptly leave.

I felt that way in my 20's too. I have since grown up and made a lot of money realizing I was wrong, but I still feel that way.

Re: Tell me what your company does

#49

Post by thomasjudge »

Retr0spectrum wrote: post #38

I came across this recently: https://www.youtube.com/watch?v=l644fAxGzlw Don't waste your time watching it. It's a promo video for yet another a very scammy looking ICO. I watched through the entire 3 minute video, only because I found it increasingly amusing how long they were taking to "get to the point". As it turns out, this video is 3 minutes of stock videos of Dubai with a pseudo-inspirational voiceover about n…

That was amazingly vacuous.

Feels very scammy. Brought to you by Gurbaksh Chahal..

Re: Tell me what your company does

#50

Post by smelendez »

HappyKasper wrote: post #28
Kiro wrote: post #20

I thought Meltwater's flagship product was media monitoring, which their slogan kind of captures: > Welcome to Outside Insight > Billions of online conversations, freshly filtered. The title of their landing page is even more to the point: > Media Intelligence, Media Monitoring, and Social Monitoring I thought Optimizely was an A/B testing tool, which makes their punchline OK: > Optimizely lets you experiment on ever…

You're right, Meltwater and Optimizely aren't as bad as it gets (84.51 definitely is). And after spending some time on those websites, you're able to get a pretty good sense for what they do. My main point is that it shouldn't ever be difficult for a potential customer to quickly get to that understanding, and I do believe these sites could do a far better job at quickly and clearly explaining their companies' functi…

I think they want to be able to pivot and add new services without having to retract how they previously labeled themselves.

For instance, Optimizely has a website A/B testing tool. They also support smartphone app A/B testing, and I think some backend/server-side testing. If smart watches or VR take off, they'll probably try to support those as well.

They also recently added automated content generation: I know they can generate product and page recommendations, and there may be other options as well.

They're a relatively young company and probably aren't ready to be typecast as "website A/B testing," in case another offering really takes off.

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