There's an effect here that this article doesn't mention and that most don't mention.
Large scale innovation happens in one of two ways: a strong industry leader, or via government. The latter is relatively rare because government is necessarily usually more conservative; the former happens more easily, especially because industry leaders often are either formed or maintained because a private venture was able to move fast enough to develop a technology in a way that has large societal implications.
The side effect, though, is that people who work at those private industries that have innovated and developer something new (which may or may not have short term deleterious effects) eventually leave and either diffuse their knowledge or start their own ventures. When this happens, as time passes, many other new ventures - which can often have an effect directly opposite to said deleterious effects, or otherwise have positive effects - spring up and take hold. And that's a net positive.
There are people who worked at (or currently work at and will leave) Google and Facebook, advertising companies that have disproportionately much power, but will use the knowledge they gained from those places to put into effects efforts that they might not have known how to otherwise and that may make the world better, long term.
Articles like the one posted here are passionate and persuasive, but they also focus on the short term (if not solely the present); it is worthwhile to remember these sorts of long term effects.