I decided not to invest in it back when Macromedia bought it because I knew it would be expensive and subjected me to their whims. I thought "Futuresplash" was great and had high hopes for it but I'd already been burned by Adobe's planned obsolescence and I hated the way Macromedia designed their UIs and thought they charged way too much for their products.
I stopped using Adobe's plug-in on my Mac even before Jobs came out and complained about Flash. I considered it a form "spyware" and even if it wasn't it was constantly pestering me to update it and I seldom ever visited a site that used it. As I recall it was a bit of a pain to get rid of it too.