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Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

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171–180 of 356 posts

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#172
> Because advertisers must comply with these regulations, the authors imagine an "end game" in which consumers—and ad blockers—ultimately win.

I don't entirely agree. Websites have an advantage too: they can withhold the interesting content until a time of their choosing. For example, a blog could

- Serve an ad page initially

- Include some javascript to load the text of the blog post

- Have the request handler for the text do a sleep(10)

Then there's not much an ad blocker can do.

- They could hide the ad, but then the user is waiting on a blank screen, which is probably an even worse experience for most.

- In some cases they could pre-fetch the text, but you can't always predict where the user will go, so it would only work sometimes.

- A more advanced ad blocker could mirror a bunch of content and serve it with no delays, but that wouldn't work for personalized content like Facebook timelines.

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#173

Earlier quoted context omitted.

Advertisements, like any communication, are a form of free speech, but it'd be unprecedented to demand that anyone provide an audience for your speech. You can speak all you like; nobody is obligated to listen.

The audience isn't obligated to listen, but it's also not entitled to use content in a manner that the copyright holder doesn't want them to either. If a copyright holder (like Forbes) stipulates that their content is paid for using ads and they won't let you consume it without looking at the ads, then you're neither obligated to or entitled to consume it.

Is it within a musicians rights as a copyright holder of their own work, that you can't play their music on <$1,000 speakers?

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#174

Earlier quoted context omitted.

Check out "General Adversarial Networks". It's basically training a two-part AI via an arms race; one part is trying to fake out the other, the other is trying to detect the fake.

So you start a company to produce two networks with GAN techniques, then sell them as separate products, to the opposing sides...

Essentially how AdBlock operates, without the GAN/ML (yet)

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#175

Earlier quoted context omitted.

It would be cynical in the case of lower profile companies just looking to get their way. In the case of at least two $400 billion+ companies - combined market cap of nearly $1 trillion and the bedrock our country's image of technology supremacy - the rules change. Members of Congress, senators, and many of their constituents directly or indirectly hold shares in one or both of these companies. It is unfathomable to…

"Members of Congress ... that these kinds of threats to companies like Google and Facebook would not be legislatively blocked." and how would that affect say me (in the UK)?

Hard to say. Since you're a finger in the Hand, I guess the palm would tell you to fold.

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#176

Earlier quoted context omitted.

It would be cynical in the case of lower profile companies just looking to get their way. In the case of at least two $400 billion+ companies - combined market cap of nearly $1 trillion and the bedrock our country's image of technology supremacy - the rules change. Members of Congress, senators, and many of their constituents directly or indirectly hold shares in one or both of these companies. It is unfathomable to…

"Members of Congress ... that these kinds of threats to companies like Google and Facebook would not be legislatively blocked." and how would that affect say me (in the UK)?

[deleted]

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#177

The article puts a significant emphasis on the idea that bulletproof ad-blocking technology, assuming that's what this turns out to be in practice, will work long-term becuase of legal restrictions imposed by the FTC. If Google, Facebook, or other multi-billion dollar entities detect an existential threat arising from this or any other technology, rest assured that the laws will change as quickly as is necessary to k…

This is too cynical. You can be sure there will be lobbyists involved making the case for companies affected, but this does not guarantee results . Any business plan where there's government involved is risky. Heck, even with a Republican-controlled Congress, the Republicans can't always get their agenda passed because they don't even agree among themselves what it is. Nobody can rest easy that Congress will do what…

But it's not even just a money issue per se. Congress is technology blind (read: stupid). Convincing an idiot to do something dumb is pretty easy. Add in a cash bonus and it's a done deal.

Pardon me, but you sound more naive than the previous comment was cynical :)

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#179
post #107

Earlier quoted context omitted.

Is it really, so why they don't advertise cigarettes?

Because - at least in the US - Tobacco advertising is specifically banned. https://en.wikipedia.org/wiki/Public_Health_Cigarette_Smokin...

But if it is a free speech, doesn't this law then violate the constitution?

I would imagine that if it was a free speech, then tobacco industry already would have this law thrown out.

Re: Princeton’s Ad-Blocker May Put an End to the Ad-Blocking Arms Race

#180
post #165

Earlier quoted context omitted.

Already you have restrictive software/firmware running on your computer. Look into Intel ME (Management Engine) a likely backdoor into your computer you have no control over, don't know what it does, and can not disable it. It already helps many DRM applications to restrict what content you can play and how. Legislation to disable adblocking could be reinforced already be implemented into the next generation of Intel…

Do Ryzen chips have this?

Luckily no.
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