Surprised that no one mentioned the new EU data protection directive, which goes a long way to fix the first issue mentioned in the article, the loss of control over our personal data (only for users in Europe though). I studied it in detail as I work in data analysis and consult companies on this, and I honestly think it is one of the best laws produced by the EU so far: It gives users a multitude of rights such as…
For any smart consultants who are up on PII compliance and associated data security practices, there's an endless amount of work here.