> Heck, I even think price gouging out-of-state applicants could work.
From the article I gathered that's exactly what they're doing right now, and it's working great. But the optics are bad for politics so they have to ruin it.
UC spokeswoman Dianne Klein said the proposed policy balanced the needs of California students with the benefits those outside students bring — diverse perspectives as well as millions in additional tuition revenue, which added up to nearly $550 million in 2016-17. Those dollars have helped UC increase its enrollment of California students to historical highs this year, Klein said, even as state support per UC student has fallen to less than half of what it was two decades ago.
Klein said the extra dollars from nonresidents — who pay about $27,000 more in annual tuition than Californians — have helped campuses recruit and retain faculty, add courses to lower overall class sizes, and purchase library materials, instructional equipment and technology. The nonresident revenue also has boosted financial aid for Californians by an average $700 per student, she said.
UCLA Chancellor Gene Block said the nonresident dollars provided a lifeline for the campus after state support for undergraduate education dropped significantly after the 2008 recession. Thanks to the extra money, UCLA was able to add courses, which has helped students shorten the time needed to graduate to less than four years.