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Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

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Re: Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

#63

Post by xigency »

dsjoerg wrote: post #27
alphonsegaston wrote: post #15

I'd really like to see them work on improving relevancy instead of swinging their corporate weight around at whatever "benevolent" end they decide is important this week. Considering how much time I have to spend nowadays tweaking queries and futzing with the search tool options to get relevant results, I'm starting to look at all of these moves much more cynically. Taking on anti-patterns is great, but not when your…

I don't find myself having to tweak queries to get what I want. Can you give an example or two of what you're talking about?

I find that the search giant goes through cycles where I can find results that I'm looking for and not being able to find anything at all.

For example, let's say I've seen a page on the Internet one year ago, and I remember the title and some text. Sometimes, it isn't possible for Google to return that site with any search.

There is also the perpetual search problem for computer science related material, where a major set of the search term is single letters, unsearchable symbols, or very common words.

But supposedly, Google is always getting better, even if this is not a problem I've seen before. I guess the Internet is just degrading then?

Re: Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

#64

Post by tyingq »

eumenides1 wrote: post #2

I wish Google would penalize websites with pay walls

A paywall is a pop up ad, and worse than most, in that you can't dismiss it.

Google would argue that visitors coming via search aren't paywalled, but often that isn't true. Some give you 3 free views, for example, then cut you off.

To me, if you want a paywall, that's fine...But then your content shouldn't show up on search engines, or perhaps if it does, it should be clearly marked as such.

Re: Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

#66

Post by robtaylor »

netinstructions wrote: post #9

Funny, because Google Adsense offers "Page-level vignette ads" which are full page interstitial ads shown for mobile devices. The penalty must not apply because: > They're displayed when the user leaves a page, rather than when they arrive on one, so the user doesn’t have to wait for them to load https://support.google.com/adsense/answer/6245304?hl=en

I specifically asked Google rep on that point and he said penalty would still apply.

One G product can affect another it seems.

It is worth bearing in mind that not all sites are reliant on google traffic, so more cash from Adsense at a hit on ranking may mean more £ and zero traffic impact.

Re: Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

#67

Post by bogomipz »

The article states"

"In short, if a web page puposely hides content behind an ad or forces interaction with an ad"

Does this mean that it doesn't include those nauseating "follow us/sign up for our newsletter" light boxes that plague the web now?

Also why would this only be for mobile? Are they any less of a scourge for desktops?

Re: Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

#68

Post by chimpscanfly »

Look, popups are great for marketing, but this penalization isn't bad from a marketing and UX standpoint.

Popups, while effective, are being overused, which means they will become less and less effective.

On top of that, too many are poorly created and don't work on mobile, making it difficult to impossible to close out. This is unfortunate.

I've long held that we need a less intrusive "popup" that nudges instead of disrupts users. Basically a Hello Bar style that while catching my attention is something I can easily ignore.

Re: Google Has Started Penalizing Mobile Websites with Intrusive Pop-Up Ads

#70

Post by lathiat »

_delirium wrote: post #50
Animats wrote: post #47

What's really stupid are sites from which you can buy things, but then pop up an ad for something else. Fandango, which sells movie tickets, does this. As you're trying to get to the "buy ticket" page, they shove movie trailers for other movies in your face. I mentioned a site earlier today which sold plumbing supplies.[1] They pop up a "gimme your email" box which 1) cannot be dismissed , and 2) isn't even theirs, i…

Pop-ups asking me to please take a survey about the user experience of the website, too. Well, I was trying to actually buy something on your website, before your goddamn survey pop-up got in the way.

I've had many sites pop this up within seconds of being on the site. Though the attention span of some might be short, I suspect the data collected by these surveys is highly unhelpful simply because you have not yet experienced the product.

Given they're all from the same company usually whose name escapes me right now, you'd think they'd be better at it?

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