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Google Profits Surge on Strong Ad Demand

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Re: Google Profits Surge on Strong Ad Demand

#111
post #55
post #22

Earlier quoted context omitted.

> our industry Who does 'our' refer to here? Clicking your profile, it's not clear whom you work for, so I sure hope it doesn't refer to hackers of hacker news in general.

He refers to tech startups.

I don't like to think advertising is necessary for every tech startup. I certainly don't want to be associated with the industry that rubs annoying stuff in your face as much as they can get away with.

Re: Google Profits Surge on Strong Ad Demand

#112
post #4

Mobile app ads keep paying more and more. I'm regularly getting $1 per click, and sometimes as high as $5 (finance category). I can't remember ever getting this much for websites. I'm using google admob

I cant say I have ever intentionally clicked on a mobile ad. That little 'x' is too tiny for my chubby fingers.

Twitter's ads are like this. I hit the x, it opens the ad. I back out and hit the x again, it closes the ad. This behavior is consistent enough that I'm almost convinced it's intentional.

Re: Google Profits Surge on Strong Ad Demand

#113

Earlier quoted context omitted.

I predict that in the next 10 years you're going to see major shifts and companies like Facebook will be eaten for lunch

Zero chance of that. Facebook will be doing $16 to $20 billion in profit within five or so years. They'll have accumulated $60 to $80 billion in cash. They'll have a half trillion dollar market cap in the next few years. They'll liberally use the cash and market cap to buy into any market they're missing out on, just as Microsoft purchased LinkedIn and Skype to try to stay in the game. These types of companies do not…

For a while I adhered to the x company has so much cash it doesn't matter if another company out innovates them they can just buy their way into the market. But now I don't think it is true anymore. If it was true in the late 90's early 00's when Microsoft was cash rich and their major breakthrough had reached it's peak (similar position to Apple today) they would have been able to buy themselves into the next big thing: mobile. But Microsoft couldn't, in reality they got completely marginalized.

Re: Google Profits Surge on Strong Ad Demand

#114
post #103

As a Google shareholder this is great news, but now I'm starting to feel that the market is underestimating the chance that someone simply builds a better search engine. For example, here are 3 search queries I recently performed where I found Google's results lacking: 1. What is the best Thai restaurant within 10 kilometres? 2. What companies have a market cap greater than Microsoft? 3. Does Android track my locatio…

Also consider ads. If you look at the progression of Google search page, it's not uncommon for a laptop/mobile screen to be entirely ads. Basically they have trained us to search for ads. It's possible one day they'll take this too far and there will be a better alternative. While I dont think it is likely , if these things aligned Google could realistically lose a big proportion of their business in a few years. It would be brutal.

Re: Google Profits Surge on Strong Ad Demand

#117

Amazon, Facebook , Google - three stocks to rule the world. They cannot do any wrong, and I don't mean that sarcastically. Buying these stocks is like investing in the companies that are building the matrix, but it's real life. It's just nuts..even Microsoft and Cisco in the 90's..the growth was finite, but there is no limit to Facebook, Google and Amazon. Every quarter is a crusher..over and over, year after year. J…

Google ads are really everywhere. Even on Hacker News!

Re: Google Profits Surge on Strong Ad Demand

#119

Amazon, Facebook , Google - three stocks to rule the world. They cannot do any wrong, and I don't mean that sarcastically. Buying these stocks is like investing in the companies that are building the matrix, but it's real life. It's just nuts..even Microsoft and Cisco in the 90's..the growth was finite, but there is no limit to Facebook, Google and Amazon. Every quarter is a crusher..over and over, year after year. J…

What if ad blockers become mainstream? Sure, they won't stop all ads, but they could seriously dent ad revenue, as could changes in online behaviour.

Personally I'm surprised online ad revenue is so high, I rarely click on ads, the fact that enough people do to continue to make it worthwhile for advertisers doesn't really make sense to me. Clearly there are important details I'm missing out on.

Re: Google Profits Surge on Strong Ad Demand

#120

Amazon, Facebook , Google - three stocks to rule the world. They cannot do any wrong, and I don't mean that sarcastically. Buying these stocks is like investing in the companies that are building the matrix, but it's real life. It's just nuts..even Microsoft and Cisco in the 90's..the growth was finite, but there is no limit to Facebook, Google and Amazon. Every quarter is a crusher..over and over, year after year. J…

What if ad blockers become mainstream? Sure, they won't stop all ads, but they could seriously dent ad revenue, as could changes in online behaviour. Personally I'm surprised online ad revenue is so high, I rarely click on ads, the fact that enough people do to continue to make it worthwhile for advertisers doesn't really make sense to me. Clearly there are important details I'm missing out on.

Then they'll find a way to serve the content and the ad from the same domain.
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