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Defending Our Brand

letsencrypt.org

41–50 of 275 posts

Re: Defending Our Brand

#42

There are also others trying to cash in on this. StartSSL recently started a "Start Encrypt" product which is based on similar ideas.

I see "Start Encrypt" as a capitalist answer to a competing product with (very) cheesy marketing, while what Comodo tries to do is purely malicious. IMHO we can't put them in the same basket.

I agree. There is a difference between using "encrypt" in the title of a product thats core functionality is encryption and the main name of their company; "start". If they modeled most of the marketing and branding on Let's Encrypt, it wouldn't be great but I could understand it.

Blatantly registering another companies name as your trademark, within the industry and for the direct product you are competing against is piss poor intimidation. What possible legitimate motive could they have to do this? none. In the best case, it is for the eponymous "defense" package, at worst it is for intimidation.

Re: Defending Our Brand

#43

Learning this, I will not renew my certs with Comodo. This is childish behaviour on Comodos part. If it helps I'll advise any companies I consult to do the same until this changes. Money is the only thing this company will understand.

Just curious, but do you think companies you consult care enough to switch? It's usually easier to just renew, and I wonder if consultants have the leverage to get customers to care.

Re: Defending Our Brand

#45
post #28
post #16

Earlier quoted context omitted.

That was my first idea too. I'm surprised LE didn't target them too.

While the naming might be similar, they are actually providing a free ssl cert, right? similar to LE. If that is the case, then its a good thing (IMHO)

They always provided free "personal" certifcates with a validity of one year. But they market the "Start Encrypt" thing like you now get wildcard and EV certificates for free (which isn't true). Talking about scummy practices...

Re: Defending Our Brand

#46
post #29
post #2

Talk about an abuse of the trademark system.

Hm? This seems to be the perfect use of this "intellectual property"[1]. Comodo is trying to deceive people, Let's Encrypt is trying to prevent it by enforcing their trademarks. This is how it's supposed to work. -- [1] I don't like the term "intellectual property" mostly because people forget or misunderstand what it refers to and how the many various things called "intellectual property" work individually and diffe…

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Re: Defending Our Brand

#49
post #23

Learning this, I will not renew my certs with Comodo. This is childish behaviour on Comodos part. If it helps I'll advise any companies I consult to do the same until this changes. Money is the only thing this company will understand.

Turns out I have a Comodo cert expiring soon. Let's see if they do the right thing before I do...

They already refused to back down, even after requests from Let's Encrypt lawyers. Backpedalling now in response to the PR crisis would not be enough, in my opinion. I'd only consider them again if they were to make a decent donation to Let's Encrypt.

Re: Defending Our Brand

#50
post #33

Earlier quoted context omitted.

I agree. I have an existing cert from Comodo for my personal site, as they were cheap and easy to get when I was looking for one. I will look for another provider when it's time to renew.

Why are you looking for another provider? Just use Lets Encrypt ;-)

Lets encrypt certs are only valid for 3 months. In many situations the auto-renewal stuff is inconvenient. Then its easier to just buy a commercial cert that's valid for a few years.
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