I do not want anything for xmas/birthday. My wife always wants to get me something and makes me feel like a killjoy. This is perhaps manageable.
Bigger problem is I have 2 kids who get invited to parties. I have to take the birthday boy/girl something. Fine - but this means it's reciprocated.
Valentines day recently. Used to be for asking a new girl out - now you have to gift something to your wife of 20 years. I have successfully vanquished this one.
Coming over for dinner? They bring a (bad) bottle of wine that I now have to get rid of. On and on the waste goes.
It just goes on and on.