151–160 of 241 posts
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What makes you think Apple is interested to be the advertising platform?
One word: money
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Yes and no. This is basically a little bit disingenuous. Today, most publications will use something like DoubleClick to manage their ads, sell a bunch directly to specific companies, setup bidding on some others via another provider hooked into the same system, and then use Google AdSense for the remnant inventory. From my reading of it, on Apple News, you're required to use iAd to manage the inventory. iAd allows y…
That does not appear to be true: > Earn 100% of the revenue from ads you sell, and 70% when iAd sells ads for you. https://developer.apple.com/library/prerelease/ios/documenta...
Wired will be losing ad revenue due to Apple adding ad blocking abilities to mobile Safari. So, Wired moves content to Apple News which has ads that can't be blocked (and Apple conveniently takes a nice juicy cut of).
I think there's almost no chance that the percentage of iOS users blocking ads is enough to meaningfully impact Wired's overall revenue from that story. Even given that ad blocking apps have been top sellers, it's still only available on iOS 9, which has been out less than a week. So surely revenue from all web users (without an ad blocker) outweigh the (presumably) tiny amount of ad revenue Wired will earn from Appl…
That said, I imagine you're right and Apple just paid for the exclusive for marketing purposes.
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You can search for a precise phrase using quotation marks. You can also prevent Google from returning assumed synonyms of a word by putting that single word in quotes.
Hang on, if I search for "sausages" does Google only return sausages, or does it return chorizo, hotdogs, bangers etc? What's the difference between "sausages" and 'sausages', or does this not make sense for single words?
If there's no well known work around for the paywall, this type of content from Wired shouldn't be on HN. On a personal note. it saddens me to see Wired deliberately making the world wide web suck.
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>The internet was still great... until around the time we got Google. Not that I necessarily agree with your assertion, it's worth emphasizing the reason that Google took off: search just plain sucked before Google came on the scene. Personally, my only real issue with Google is the decline in precise search result quality since they got rid of the + operator.
You can search for a precise phrase using quotation marks. You can also prevent Google from returning assumed synonyms of a word by putting that single word in quotes.
I don't get it. I go to wired, I follow the link to apple, and I get bounced back to wired???
On reading it for the third time, I noticed the word app, which I must have missed before. So it's exclusive to the apple eco-system and probably pay-walled. I think I get it now.
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I just made a mental note not to click on any wired link in the future.
Or buy any Apple device (to the extent you can actually "buy" one, in the meaning of owning it after you have paid for it).
I can't even open it on an iOS 9 device. I'm either doing something wrong or this Apple News thing doesn't work at all...