Viewing profile — zloof
zloof
HN member- Joined
- Sat, Mar 12, 2016, 5:53 AM UTC
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- 82
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- 33 items
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About zloof
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Recent public activity
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Comment #24267308
Really relate to this. I shut down my startup in April. On paper, we ran out of money. Behind the scenes, I finally paid the toll/ burnt out after 1-2 years of constant unexpected,…
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Comment #13942435
We've pushed over that limit. The regulations really vary depending on what type of food, how big your operation is, etc. We brought in an expert to verify that everything we are d…
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Comment #13942181
You hit the nail on the head and this is what excites me the most about what we're doing! We are trying to carry a brand - and more importantly a set of values, intentions, feeling…
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Comment #13941122
Can you elaborate on the earlier point above - what don't you like about the market positioning? (We aren't exactly going for Nespresso to Keurig, but really curious what rubs you …
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Comment #13941012
I wouldn't necessarily view it as something that replaces your French press or every coffee in your life. I'll bet that the majority of the time you make coffee at home, but a few …
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Comment #13937810
We do have a cancel button as well! Sorry if I was unclear. The UX on our site isn't the greatest - we use a platform to handle subscriptions. However, you definitely DO NOT need t…
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Comment #13937795
Yup, I hear you. I've definitely talked to people on both sides of it - there are preferences either way. I think both can work. FYI, before our subscriptions renew - we notify cus…
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Comment #13937769
There definitely is a cancel button too! I just tell people they can email us as well because some people find that easier. We're just now building an in-house engineering team to …
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Comment #13937754
Yeah that could definitely work. We're limited technically at the moment (e.g. can't really extend our platform to do things like that), but hiring a team to enable things like tha…
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Comment #13937442
It definitely does work well for backpacking and based on your amount of usage - sounds like something that could work well. Definitely have run some campaigns with a travel focus.…
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Comment #13937406
Would love for you to try it - if you go here, you can do a 2-cup mini subscription as well: https://www.suddencoffee.com/?trial=true We have a lot of customers who go through a si…
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Comment #13937016
Short answer - we're starting to experiment with trial options. This is a link to a 2-cup trial that converts to a sub: https://www.suddencoffee.com/?trial=true Longer answer - sor…
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Comment #13936972
Well hopefully through this thread at least we've convinced you we aren't scammers :-) Seriously though, definitely something we are not about - would love to grab beers with anyon…
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Comment #13936953
Co-founder here - I actually want to challenge that...for science. I've gone pretty deep on this. There are definitely sets of products for which people want to 'set it and forget …
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Comment #13936850
The part re: colloids is a trade secret at this point, but definitely a real challenge. As far as we could find, there is no common solution for industrial scale espresso. If someo…
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Comment #13936813
Great response - appreciate the clarification and all makes sense. Yeah, those are all the real challenges we face. Marketing for us is a big one - as many people have pointed out …
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Comment #13936729
So first off, taste is a subjective thing, but generally things that we classify as tasting good internally: - smooth/ juicy taste - naturally sweet without sugar - has a good frag…
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Comment #13936711
So first off, taste is a subjective thing, but generally things that we classify as tasting good internally: - smooth/ juicy taste - naturally sweet without sugar - has a good frag…
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Comment #13936688
+1 for RussianCow's comment. Our target customer is the average person who goes to Philz, Blue Bottle, Stumptown as well as Starbucks. These people aren't really buying instant cof…
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Comment #13935672
If you go to this secret link you can get a 2-cup trial that auto-converts to a subscription in 21 days. https://www.suddencoffee.com/?trial=true We are experimenting with ways to …
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Comment #13935654
Working on it. We do individual servings because they preserve freshness - that's the only reason we do it. It's hard for us to do compostable since we are still very small compare…
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Comment #13935639
We aren't going to beat out the best of the best cafes with trained baristas, but we will definitely beat out the average corner cafe (where people often spend $3-4 on a coffee).
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Comment #13935622
So I'd say look at it like a spectrum. In the cafe world there is - average/ not-so-great drip coffee --> Starbucks --> Speciality/ Third Wave Coffee. I don't know how VIA makes th…