What is your experience with customer acquisition and marketing for SaaS? What are the Dos and Donts?
SaaS marketing & customer acquisition
1–4 of 4 posts
Re: SaaS marketing & customer acquisition
#2For niche markets, I recommend reading "Start Small Stay Small" by Rob Walling. You'll have to keep a critical eye while reading, but it will give you a basic canvas to iterate on.
Re: SaaS marketing & customer acquisition
#3For niche markets, I recommend reading "Start Small Stay Small" by Rob Walling. You'll have to keep a critical eye while reading, but it will give you a basic canvas to iterate on.
traxtech tnx for your comment. Will definitely check it out.
Re: SaaS marketing & customer acquisition
#4I found these links which I found being very useful:
7 Non-Obvious SaaS Startup Lessons From HubSpot
http://onstartups.com/tabid/3339/bid/13320/SaaS-101-7-Simple...
HootSuite: A software-as-a-service success story http://thenextweb.com/apps/2011/07/06/hootsuite-a-software-a...