The Case For Better Watch Typography
hodinkee.com
The Case For Better Watch Typography
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Re: The Case For Better Watch Typography
#2Re: The Case For Better Watch Typography
#3Personally, I prefer the typeface found on my Timex. It's nothing fancy, but it is very easy to read at a glance.
Re: The Case For Better Watch Typography
#4Re: The Case For Better Watch Typography
#5Like the stretched SAT DEC on this Patek Philippe: https://hodinkee.imgix.net/uploads/images/cf044e7b-7239-44a7...
Or this 'Word Art meets Mickey Mouse' Omega: https://hodinkee.imgix.net/shop/images/bf1f83ff-b964-4a98-a9...
(edit:) Here's another good piece on the same subject:
https://watchesbysjx.com/2015/08/editorial-why-fonts-and-typ...
Lots of lovely typography at the top, but search the page for "questionable" to find a real horror.
Re: The Case For Better Watch Typography
#6Re: The Case For Better Watch Typography
#7All of the carefully crafted typefaces featured in the article emphasized recognizable style. None of them emphasized readability. Personally, I prefer the typeface found on my Timex. It's nothing fancy, but it is very easy to read at a glance.
Re: The Case For Better Watch Typography
#8The article diplomatically doesn't show any examples of the terrible typography foisted on other watches, but it doesn't take much browsing around Hodinkee to find examples. Like the stretched SAT DEC on this Patek Philippe: https://hodinkee.imgix.net/uploads/images/cf044e7b-7239-44a7... Or this 'Word Art meets Mickey Mouse' Omega: https://hodinkee.imgix.net/shop/images/bf1f83ff-b964-4a98-a9... (edit:) Here's another…
The only well-known brand that consistently seems to get it right is A. Lange & Sohne, which totally makes sense because prominent numerical displays are one of the distinguishing features of their style.
Japanese brands are even worse. Take any complicated Citizen watch and you'll instantly recognize the "Eco-Drive" label in italic Arial/Helvetica with awkward kerning. Every element is printed in a random font that looks suspiciously similar to one of the Windows default fonts. The margins are all over the place, too. Seiko is somewhat better, but only because they usually don't print as many letters and numbers on the dial.
Re: The Case For Better Watch Typography
#9All of the carefully crafted typefaces featured in the article emphasized recognizable style. None of them emphasized readability. Personally, I prefer the typeface found on my Timex. It's nothing fancy, but it is very easy to read at a glance.
I think that is fine, most people aren't wearing watches out of practicality reasons. More as a style thing. I guess smartwatches could be considered more practical less stylish.