I stopped setting a financial goal for my SaaS
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I stopped setting a financial goal for my SaaS
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Re: I stopped setting a financial goal for my SaaS
#2Re: I stopped setting a financial goal for my SaaS
#3I've got a side project that's current bringing in around ~2-3K MRR (https://buttondown.email).
I spent a long time daydreaming about having it hit four-digits in recurring revenue — it felt like such an accomplishment that if I were able to crack it, it'd be a dream come true. It's certainly not enough to live off of (especially living in Seattle), but it's a non-trivial amount of money and gives me a great source of pride.
The idea of doubling that amount, though, seems — well, if not _exhausting_, certainly unappealing. I can't think of a way in which my life would be improved by additional revenue, but I can think of a lot of ways it would be hampered by having twice the customer base:
1. More customer support and time spent writing emails
2. More time working on features that aren't what I care about
3. Less freedom to experiment with other projects or ideas
One of the joys of having a project that is truly _yours_ is that you alone get to dictate your terms of success.
Re: I stopped setting a financial goal for my SaaS
#4Re: I stopped setting a financial goal for my SaaS
#51300 paying users for a markdown app, I'm actually impressed by the size of that market. That's either a great job marketing or a much bigger market than I realised.
Personally I have never found the need for a markdown editor (never really liked markdown much for typing) but I can see clearly why lots of people like it.
Re: I stopped setting a financial goal for my SaaS
#6Re: I stopped setting a financial goal for my SaaS
#7This post resonates a lot with me! I've got a side project that's current bringing in around ~2-3K MRR ( https://buttondown.email ). I spent a long time daydreaming about having it hit four-digits in recurring revenue — it felt like such an accomplishment that if I were able to crack it, it'd be a dream come true. It's certainly not enough to live off of (especially living in Seattle), but it's a non-trivial amount o…
Re: I stopped setting a financial goal for my SaaS
#81300 paying users for a markdown app, I'm actually impressed by the size of that market. That's either a great job marketing or a much bigger market than I realised.
It is a huge market, almost every single one of my colleagues uses the built in MacBook note taking app on a daily basis (as do I). Personally I have never found the need for a markdown editor (never really liked markdown much for typing) but I can see clearly why lots of people like it.
What makes this a "huge market" for a Markdown app if everyone uses the not Markdown based note taking app shipping with macOS? I would guess that dedicated Markdown based editors is mostly a niche market, even if it seems to be common in the tech bubble.
Re: I stopped setting a financial goal for my SaaS
#91300 paying users for a markdown app, I'm actually impressed by the size of that market. That's either a great job marketing or a much bigger market than I realised.
It is a huge market, almost every single one of my colleagues uses the built in MacBook note taking app on a daily basis (as do I). Personally I have never found the need for a markdown editor (never really liked markdown much for typing) but I can see clearly why lots of people like it.
Re: I stopped setting a financial goal for my SaaS
#10I bumped into a tool recently that helps simplify some basic financial modeling and goal setting for SAAS companies called http://www.Simsaas.co
I'm always surprised how little financial modeling and goal setting is baked into the "side project hustle" mentality.
I've watched a lot of companies wind up on a treadmill - pumping dollars into marketing acquisition for non-sticky customers vs. focusing on product side improvements to extend retention.
Or stagnating at a level BELOW that "hey I'm making enough to live on forever" and letting a project deteriorate vs figuring out how to drive a little more marketing.