Earlier quoted context omitted.
In the future they can change the approach too and both remove and restrict features Unlike a lot of product categories... I don't really see a strong lock-in factor here? Example: If you are heavily invested in Apple Music or Spotify, there's a lot of momentum there to keep you from switching. All your stuff is there (songs, favorites, playlists) and it would take a lot of time to re-find it on the other service, if…
You can switch. But now you also need to convince a random person that they should switch, because you can't easily use what they're using. And you may be the only one out of 10 people in the group complaining about it. Instead of their technical problem, Apple can make it a "you" social problem.
But now you also need to convince a random person that they should switch,
This seems logically and factually untrue based on what Apple has stated.From https://www.apple.com/newsroom/2025/02/introducing-apple-inv... --
"Guests can view and respond to an invitation using the
new iPhone app or on the web without needing an iCloud+
subscription or an Apple Account."
They don't need to buy an Apple device or create an account. (I would assume that they get a text message with some sort of unique individual URL, and from there they can respond to or view the invite)So I do not follow when you claim that I would need to convince all my friends to "switch." Can you elaborate?