Some feedback: 1. What is your cost per episode? Can your subscription fee sustain realistically sustain that? 2. Your design needs improvement, at least on desktop. Haven't looked at the apps yet. If you expect "product" do be your differentiator, there's a LOT of work. Also, I'm not sure this is a sufficient competitive advantage. (a) its replicable (b) I've never seen this as a reason for people to pick one conten…
I fully agree with you that a good "product" and design is a reason for people to pick one content provider over another. It's almost exclusively about what content a provider has access to.
One particular example that I would call out is funimation. They offer a streaming service that has a very large library of english dubbed anime. Their platform sucks - missing features, constantly receive errors about needing a subscription (even when you're a pro member), sometimes specific episodes just won't player. Yet, they are still a huge player in the market because they offer content that people want.