1. The Dictator: Follow orders, report regularly, or you are fired. If productivity under-performs, than do fire someone in case people forget who is in charge
2. The Coach: How do we win as a team, who has the best skill/will to take on the big challenges, and if individuals bring down our team they are fired
3. The Cult leader: Listen to the customer, how can we serve the customer better, how can we indoctrinate our brand into people lives, and if you violate our doctrine you are fired
4. The Con/Sociopath: Make money at any PR cost, scam the consumer/shareholders/departments, and if you won't break ethical norms you are fired
5. The Masochist: How should I manage the team, what should we be focused on, why are we burning budget and still failing, you are victimizing me with costs, so we had to cut costs and you are fired
6. The Idealist: An irrational infatuation with the impossible makes all other features irrelevant, and everyone still gets fired when the budget expires
Depending what the company does, each role’s style has its strengths and weaknesses.
Have a wonderful day =)