Together with next-generation ML accelerators in the CPU, the high-performance GPU, and higher-bandwidth unified memory, the Neural Engine makes M4 an outrageously powerful chip for AI. In case it is not abundantly clear by now: Apple's AI strategy is to put inference (and longer term even learning) on edge devices. This is completely coherent with their privacy-first strategy (which would be at odds with sending dat…
their privacy strategy is to make you feel comfortable with their tech so you don't mind when they shop it around to the highest bidder. Make no mistake, they're just waiting for the right MBA to walk through the door, see the sky high value of their users and start chop shopping that. Enshitiffication is always available to the next CEO, and this is just going to be more and more tempting as the value of the walled…
One thing to remember is that they understand the value of long-term investments. They aren’t going to beat Google and Facebook at advertising and have invested billions in a different model those companies can’t easily adopt, and I’m sure someone has done the math on how expensive it would be to switch.