Yet another startup that caters to the 20 something tech crowd with too much disposable income and too little free time on their hands. Do people in Silicon Valley ever leave spend time outside Silicon Valley?
These founders merely did what I advise every startup to do, build something for which they are initial market. So essentially you're complaining that the founders are members of the demographic group that they are. But that seems unfair; they can't help that.
1. Separate white clothing from non-white clothing. 2. Place white clothing in washer and add soap. 3. Place white clothing in dryer. 4. Place non-white clothing in washer. 5. Remove white clothing from dryer. 6. Place non-white clothing in dryer. 7. Remove non-white clothing from dryer.
That's all they're doing for people besides giving them a little soap. It's about 5 minutes of work, so around $300/hour if they're efficient, assuming one bag per customer. This is a scam YC if I've ever seen it.