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I think they didn't start anything, rather, they jumped in to create a tipping point.
> I think they didn't start anything, rather, they jumped in to create a tipping point. To me this trivializes what Apple did, as if companies could just "create a tipping point" if only they liked money. I understand that from today's vantage point, what Apple did seems inevitable. At the time, it was a "bet the farm" move by a company which had never made a smartphone before. > Apple didn't invent smartphones… This…
Other auto companies have been steadily innovating on electrics cars for a very long time and have consistently outsold Tesla until recently. It's unlikely that Tesla did much other than accelerate the process by a tiny bit by bring more public validation to the market. Tesla is not an outright innovator so much as created more public excitement.
The iPhone as 'world changing' is a bit of propaganda. Other platforms were moving forward, Nokia had some very cool and popular stuff. The iPhone was effectively 'a generation ahead' - as if a 'gaming console' magically came out one generation ahead of the others - but otherwise, it was all an 'inevitability'. All those things were coming in one way or another. GPS, full screen, apps, contactless payments etc. it was all well on it's way.