Earlier quoted context omitted.
My understanding is GS is company that wants to "beat the market" meaning someone else in the market is loosing. And Google's goal is to make the worlds information available to everyone and show them ads. Google seems more like a everyone wins company.
Everyone wants to "beat the market." For every dollar McDonalds gets, Burger King is not. For every dollar Microsoft gets, Apple is not. There are no group hugs unless you work for a non-profit (and even then, for every dollar your non-profit gets, some other, equally deserving non-profit is not).
I'm pretty sure that's not the case. Apple and Burger King would probably never be what they are today without MSFT or Mac. And perhaps vise versa also.