Earlier quoted context omitted.
You are saying the same thing they said -- it doesn't scale. It's not how you build a large factory. They acknowledge this and pretty quickly move on to say that they are aiming for smaller and sustainable. They even specifically call out why they chose not to use a conveyor based oven in the video. Basically they believe they can be price reasonable at small scales, small batches. Build process knowledge and experti…
It's not possible to make a competitively priced product that way. What are you going to do, sell artisanal circuit boards on Etsy? Here's a small US-based PCB board and assembly facility in the US, in Hesperia, California.[1] Looks like it might have 20 to 30 employees from the building picture. This is probably about as small as a viable business of this type gets. It doesn't have to be done in a huge plant like JL…
The commenter above you phrased it well: "Price-reasonable", to us, it's first about breaking even.
I will look into the companies you linked, looks interesting!
Though to give you food for though, I will tell you about a french drone manufacturing company, they manufacture in house, they turn over probably around 10 million € a year.
I know first hand they stencil print around 10k boards a year using a "machine" that is 2x4's from the hardware store, and a credit card :)