The fictional book The Rocket Company, by Patrick J. G. Stiennon and David M. Hoerr, is a basic narrative about creating a space launch services company designed around a two-stage rocket, with both booster and second stage manned by a single pilot each, and able to launch and land fully reusable.
The book has paper-thin characters whose whole purpose is to explain and counter-point a long list of technical explanations for why the company, vehicle, and manufacturing processes were designed the way they were. The book has a copyright date of 2005.
I really enjoyed reading the book.
The book, in the front, has a section called "Blurbs for The Rocket Company", which has some comments left by John Carmack of Armadillo Aerospace, Jeff Foust of The Space Review, Gary C Hudson of HMX, Inc, Eric Laursen of International Launch Services, and Elon Musk.
To quote the blurb directly:
"This is an interesting approach to the greatest problem in space exploration: the cost of getting there"
-- Elon Musk CEO, Founder Space-X