Hilarious that BBC, a broadcaster paid for by British tax payers, has a subheading in that article titled "Russian connection" describing various dealings of Russian characters who are "close associates" of Putin and an equally sordid "Iceland connection" but not even a mention of David Cameron's father's tax evading schemes listed in the documents which the people of Great Britain should be vastly more interested in…
This way, papers can selectively publish stuff that won't put themselves in too grave danger - just look what happened to The Guardian with the Snowden leak (visits from three-letter agency officials) or what happens in Turkey, Ukraine or Hungary with media that dares to publish stuff too offensive to the respective regimes.
The situation sucks, yes, but it's the only viable modus operandi for now.