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Philips reverses decision to close the Hue Platform

developers.meethue.com

51–60 of 166 posts

Re: Philips reverses decision to close the Hue Platform

#51
post #24

A point brought up in the replies to their forum post warrants repeating: They claim that they were concerned about the quality of their brand being eroded by third-party bulbs that didn't reproduce the same quality experience that first-party/certified bulbs did. They had the solution available to them from day one. Since they can clearly identify third-party bulbs, they could have simply presented a warning along t…

The process of pairing non-Hue devices with the bridge is convoluted enough that it should be pretty clear to anyone involved that it isn't supported. You need either a third party Java application downloaded from an amateur looking site, or to telnet into your bridge and give it the right commands.

You overestimate humanity in general. Consumers will jump thru excessively convoluted hoops in order to get something working that was never really meant to work. Then they complain. Happens all the time.

Re: Philips reverses decision to close the Hue Platform

#52

Earlier quoted context omitted.

I don't think this would accomplish anything vis-a-vis brand protection, since consumers have been conditioned to just click "OK" at every dialog box that doesn't look like it will explode a mine. Six months down the line, nobody would remember the warning -- they'd still get mad at Philips when a third-party bulb breaks.

> they'd still get mad at Philips when a third-party bulb breaks. Would they? Wouldn't they blame their bulb first? It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one. I'm sure there are some who have it backwards, and they probably will be calling support, but I can't imagine there's enough of them for a company to ac…

If Windows crashes because of an badly coded third-party driver, do you think people will blame Windows or the driver manufacturer? Most people will not internalize the workings of the system and just blame the system as a whole, which in this case has the brand name Philips on it.

I think it's a smart move and reasonable compromise, similar to Microsofts WHQL program.

Re: Philips reverses decision to close the Hue Platform

#53
post #46

Earlier quoted context omitted.

> they'd still get mad at Philips when a third-party bulb breaks. Would they? Wouldn't they blame their bulb first? It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one. I'm sure there are some who have it backwards, and they probably will be calling support, but I can't imagine there's enough of them for a company to ac…

I think you're overestimating the technical savvy of most people.

From my observation, people are generally smart enough that if they bought expensive product A that works and is of a well-known brand, and then later they bought some unknown noname-brand cheap product B which doesn't wok with A, they'll blame the product B, not product A.

Re: Philips reverses decision to close the Hue Platform

#54

Earlier quoted context omitted.

I don't think this would accomplish anything vis-a-vis brand protection, since consumers have been conditioned to just click "OK" at every dialog box that doesn't look like it will explode a mine. Six months down the line, nobody would remember the warning -- they'd still get mad at Philips when a third-party bulb breaks.

> they'd still get mad at Philips when a third-party bulb breaks. Would they? Wouldn't they blame their bulb first? It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one. I'm sure there are some who have it backwards, and they probably will be calling support, but I can't imagine there's enough of them for a company to ac…

> It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one.

Have you met "most people"? They would blame PC manufacturer indeed.

Just remember Vista and how suddenly all kinds of software stopped working. Surprise: most of the time, this software used undocumented features and sometimes even bugs present in previous Windows systems.

Re: Philips reverses decision to close the Hue Platform

#55

Earlier quoted context omitted.

I don't think this would accomplish anything vis-a-vis brand protection, since consumers have been conditioned to just click "OK" at every dialog box that doesn't look like it will explode a mine. Six months down the line, nobody would remember the warning -- they'd still get mad at Philips when a third-party bulb breaks.

> they'd still get mad at Philips when a third-party bulb breaks. Would they? Wouldn't they blame their bulb first? It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one. I'm sure there are some who have it backwards, and they probably will be calling support, but I can't imagine there's enough of them for a company to ac…

Here is the scenario I'm imagining:

You are a typical consumer. You buy a HUE system because it has the best reviews. Then you realize you need lightbulbs as well. You go on amazon, look at your options. You can get the Phillips ones, but they're too expensive, so you buy the other ones.

You pair the bulbs. It's complicated, but you just follow a guide on the internet word-for-word to get through it.

A few months later, your system starts acting wonky. Regardless of what's actually causing the problem, the reality is that you now have to go to the trouble of figuring out what is wrong with your system and then fixing it.

Your experience with the Phillips Hue has been soured.

Re: Philips reverses decision to close the Hue Platform

#56
post #24

A point brought up in the replies to their forum post warrants repeating: They claim that they were concerned about the quality of their brand being eroded by third-party bulbs that didn't reproduce the same quality experience that first-party/certified bulbs did. They had the solution available to them from day one. Since they can clearly identify third-party bulbs, they could have simply presented a warning along t…

I don't think this would accomplish anything vis-a-vis brand protection, since consumers have been conditioned to just click "OK" at every dialog box that doesn't look like it will explode a mine. Six months down the line, nobody would remember the warning -- they'd still get mad at Philips when a third-party bulb breaks.

The proposed text sends the wrong message at the wrong time. It's in the way when someone just wants to turn on a light but the bulb was bad. Instead, why not offer a helpful and fair priced mechanism for selling bulbs when one needs replacement? If the company gets a cut of the sale, it doesn't even matter very much what brand is chosen.

Re: Philips reverses decision to close the Hue Platform

#57

Earlier quoted context omitted.

I don't think this would accomplish anything vis-a-vis brand protection, since consumers have been conditioned to just click "OK" at every dialog box that doesn't look like it will explode a mine. Six months down the line, nobody would remember the warning -- they'd still get mad at Philips when a third-party bulb breaks.

> they'd still get mad at Philips when a third-party bulb breaks. Would they? Wouldn't they blame their bulb first? It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one. I'm sure there are some who have it backwards, and they probably will be calling support, but I can't imagine there's enough of them for a company to ac…

> It's like complaining to your PC manufacturer that a program you downloaded doesn't work.

If I had a dime for every time I heard someone say "This _____ing computer!" every time a program crashed...

Re: Philips reverses decision to close the Hue Platform

#58
post #24

A point brought up in the replies to their forum post warrants repeating: They claim that they were concerned about the quality of their brand being eroded by third-party bulbs that didn't reproduce the same quality experience that first-party/certified bulbs did. They had the solution available to them from day one. Since they can clearly identify third-party bulbs, they could have simply presented a warning along t…

The useful solution from a customer [1] standpoint is to create value at the level of the interface by just making it work with whatever is hooked up...e.g. decoupling the service from other services. Imagine if Google search only worked for Android device owners. Making each part of a system excellent in it's own right is just better...here it would drive the bulb making team to make bulbs capable of frolicking outs…

Google services routinely work better via Chrome. So, I think we can imagine it.

Turns out people don't care that much.

Re: Philips reverses decision to close the Hue Platform

#59
post #52

Earlier quoted context omitted.

> they'd still get mad at Philips when a third-party bulb breaks. Would they? Wouldn't they blame their bulb first? It's like complaining to your PC manufacturer that a program you downloaded doesn't work. Most people would blame the program and look for another one. I'm sure there are some who have it backwards, and they probably will be calling support, but I can't imagine there's enough of them for a company to ac…

If Windows crashes because of an badly coded third-party driver, do you think people will blame Windows or the driver manufacturer? Most people will not internalize the workings of the system and just blame the system as a whole, which in this case has the brand name Philips on it. I think it's a smart move and reasonable compromise, similar to Microsofts WHQL program.

Badly coded driver is a special case, because it often crashes the system in a way seemingly unrelated to the installation itself (or software it came with), showing you a nasty blue screen (which is known generally as "the Windows problem"). I know most people get confused about cases like these (and had more than enough experience with fixing them for such people).

But I used a different analogy on purpose. You bought a Hue Bridge - presumably, with at least one Hue bulb (do they even sell Bridges separately?). So you know it works. Then you buy a noname cheap bulb, plug it in, and it - the cheap bulb - doesn't work. The Bridge still works, the Hue bulb also works, it's just the new, different one that doesn't. I find it hard to believe there are many people who can't connect the dots.

Re: Philips reverses decision to close the Hue Platform

#60

Earlier quoted context omitted.

Pray tell how does a LED Lamp can burn your house down Oh wait it can't (if it can because your wiring is crap and the protection devices are not working you have much bigger problems)

A LED bulb converts your 230V AC (or 110V in the US) power source into 12V DC (in case of Hue itself). This converter part can, if poorly made, create a fire hazard. And a bulb is usually mounted inside a lamp, many of which are flammable and have the shape that will accumulate heat inside instead of dissipating it.

Yes, but that applies to china mobile chargers and a lot of other devices that nobody worries about (and also to CFDs and any led lamp that might be today in your house)

And of course it's not a software issue

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