This will shake up a lot of things in the sattelite market. It will take a lot of marketshare from satellite trackers like inreach. Also living in a remote area, and being familiar with the existing tracking solutions for transport this could be a lot cheaper per asset. Also remote sensor locations. Anything low bitrate.
Iridium in shambles.
For example, Iridium only got GMDSS/SOLAS certified in 2020 – before that, Inmarsat was the only approved maritime (two-way) satellite safety provider for several decades.