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We're testing new ad formats in Search and expanding our Direct Offers pilot

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Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#371

The only reason Google is pushing this AI crap is so that they can shove ads right into people's throats without them being able to use ad blockers (it's easy to block a web script but virtually impossible to block the text itself), effectively doubling their profits overnight.

There's no way EU would let Google display ads without clearly marking them as such. So any ad blocker should be able to continue detect the block or link that's an ad.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#372

I never got into DuckDuckGo, but here we go. Defaulted from yesterday when Google made AI Search a default for Google Search. Well, I have been using Altavista and others so I can get used to another one.

I moved to ddg at least 5 years ago, at that time results were not as good as Google's but it works great for me now.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#373

Earlier quoted context omitted.

Since when have we considered ads something helpful? Their purpose isn’t to be helpful. They're there to sell you something, and nothing more. Any semblance of helpfulness is misinterpretation and merely coincidental.

> Since when have we considered ads something helpful? At some point Google ads where genuinely good and helpful to me. If you needed to buy something, and you didn't know who sold it or what it was called, the Google ad engine would yield better results than their search. Now Google also broke that part. All ads I get are for Temu, Fruugo and other weird sites that I guess does drop shipping, maybe some marketplace…

I am old enough to remember a brief period where search engine ads were sometimes helpful because you could search for a thing and get an ad for a thing and click and buy a thing. That went away quickly once the optimizers discovered they could earn money by SEO-maxing, charging the premium and then just ship you somebody else's goods and make you pay for the whole thing and their profits. And it became the red queen game, where if you don't SEO-max, nobody is even going to know you existed.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#374

Earlier quoted context omitted.

I saw an add for a medicine that was new on the market and my friend who could use the meds, was unaware of its existence. Now, after a doctor’s involvement, my friend is on the new med and it treats their condition better and the quality of their life is improved.

seems like the ad was superfluous. the doctor treating your friend's condition would be aware of new drugs relevant to your friend's condition. i go to a doctor because i don't know about medicine, i don't want to be educated on medicine from snake oil salesmen.

Conspicuously absent from your scenario is the way the doctor becomes aware of the new drug. How does that happen?

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#375

The only reason Google is pushing this AI crap is so that they can shove ads right into people's throats without them being able to use ad blockers (it's easy to block a web script but virtually impossible to block the text itself), effectively doubling their profits overnight.

Block the AI overviews with extensions like https://chromewebstore.google.com/detail/hide-google-ai-over... or use a userscript to do the same.

Could also just block the element in ublock?

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#377

Earlier quoted context omitted.

Since when have we considered ads something helpful? Their purpose isn’t to be helpful. They're there to sell you something, and nothing more. Any semblance of helpfulness is misinterpretation and merely coincidental.

I do not think that I have ever seen on the Internet a helpful ad. When I want to buy something, I search what I want or I go directly to online shops that I have used before or to price comparison sites. Nonetheless, mostly before the appearance of the Internet, when I was reading various technical journals, especially during the seventies and the eighties of the past century, e.g. magazines or journals of electroni…

> "The most stupid thing is the fact that after I have searched for something to buy, I am bombarded for a long time with related ads, but that is exactly when with certainty I am no longer interested in that kind of ads"

Please see this comment exchange from 3 years ago: https://news.ycombinator.com/item?id=37218627

> "the correlation between $just_bought_thing and $will_buy_another is very, very high ... Showing someone ads for products in a category they recently purchased from is one of the most effective things a store can do ... the data is exceedingly clear."

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#378

Does nobody talk abot the elephant in the room? Will the answers the AI gives also be influenced by Googles customers?

It depends on what influence you have in mind. Hidden advertising is illegal in most jurisdictions.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#379
post #310

Earlier quoted context omitted.

The cheat code for that used to be Reddit before they got growth-hacked 10+ years ago.

Actually Reddit is receiving more organic traffic than ever before and is more valuable to game than ever But yes actually I was doing this about 15 years ago in the men's fashion subreddit for one of my companies lol

Can you elaborate a bit on how that looks like in practice?

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#380
> Highlighted Answers: When people are researching, they want helpful suggestions. Now, when AI Mode provides a list of recommendations — like the best language apps for an upcoming trip — highly relevant, high-quality ads are eligible to appear on that list as a Highlighted Answer.

The user asked for the "best language apps for an upcoming trip"?

Are you going to answer their question objectively?

What if the correct answer is apps A and B are what they need, yet the publisher of app C paid you to be a Highlighted Answer?

What if C is not only not among the best, but is a toxic load of poo?

Also, when are you going to stop often blatantly plagiarizing things people wrote on the Internet, for your "AI" answer, even though you absolutely know you're violating the social contract that built your company, and destroying the creators from whom you're stealing?

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