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We're testing new ad formats in Search and expanding our Direct Offers pilot

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Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#351

Post by threetonesun »

SlinkyOnStairs wrote: post #210
weird-eye-issue wrote: post #28

Earlier quoted context omitted.

Let me let you in on a little industry "secret" You can't trust those results no matter what The pages that they pull in to source that data all contain affiliate links and companies contact websites to get their tools to the tops of those lists by paying money often monthly. I know this because I do this... It's basically standard SEO but it also manipulates AI like ChatGPT very very easily

> It's basically standard SEO but it also manipulates AI like ChatGPT very very easily There are key differences. 1) Google doesn't get paid for the SEO, so even is crime is involved, Google isn't directly responsible. 2) AI ads are unmarked, which is illegal pretty much everywhere. And because of the way LLMs work, it is impossible to tell where a given output came from, neither which part of the prompt/context nor…

Why would AI ads be unmarked? Most of the Google AI search results I get show sources. They're just summarizing top results for you, injecting a ad shown as an ad into that isn't tremendously different than how Google worked before.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#352

Post by jesse_dot_id »

pmdr wrote: post #349
jesse_dot_id wrote: post #330

Kagi is great.

Yes, but at $5/300 searches they're trying too hard to squeeze $10 out of you for the unlimited plan. 300 searches is ridiculous.

This thread is about injecting ads into searches. Kagi's business model requires you to pay them instead of being bombarded with ads. So...

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#355

Post by Humorist2290 »

nelblu wrote: post #15

> We’re introducing more helpful ads in AI Mode I always chuckle when ad companies say that. I have never seen a helpful ad in google search, but well I have been using adblockers forever so I would not know.I am honestly curious though, for those who don't use adblockers - what percentage of ads that you see are actually helpful?

An exception that proves the rule, but KRAZAM's channel on Youtube has legitimately helpful ad reads. Rare Data Hunters [0] for example ends with a 1 minute Cloudflare ad that's basically a crash course in their services. Having worked with GCP and AWS but not so much with Cloudflare, that ad gave me a surprisingly clear idea of what the important pieces would be.

Truly an exception though. I think generally the only people for whom ads are helpful are advertisers.

0: https://www.youtube.com/watch?v=IU4ByUbDKNc

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#356

Post by MattRix »

FinnKuhn wrote: post #7

I would have expected them to wait with ads until OpenAI starts first and users switch to Gemini. Google is probably the player that could afford to wait the longest with this and increase their market share that way.

The idea that users will switch because a platform has ads has never played out in the past. The average user just doesn’t care.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#358

Post by intrasight »

FinnKuhn wrote: post #7

I would have expected them to wait with ads until OpenAI starts first and users switch to Gemini. Google is probably the player that could afford to wait the longest with this and increase their market share that way.

They could afford to wait, but... profits.

Also, they have to start experimenting now to get the formula right for AI ads.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#359

Post by pasquinelli »

jamespo wrote: post #341
pasquinelli wrote: post #322

Earlier quoted context omitted.

seems like the ad was superfluous. the doctor treating your friend's condition would be aware of new drugs relevant to your friend's condition. i go to a doctor because i don't know about medicine, i don't want to be educated on medicine from snake oil salesmen.

Ah this world where doctors are perfect and know everything

ah the world where ads are a good form of education.
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