You should never name a tech product Bob in the UK, because the moment it isn't perfect, it'll just get called "Bobbins" [0], especially where I'm from. I wish IBM got better at product again, and took themselves off the services and consulting morphine they've been on for ~35 years now since OS/2 Warp flopped. Their 1980s/1990s hardware was great. Their software actually was great until Win95 took their lunch money.…
I'm not sure where that "again" comes from. IBM has never been good a product and everybody is looking at OS/2 through glasses so rose tinted that they're essentially blind. The PC itself was a skunk-works project that was removed from their influence as soon as the rest of company got involved.