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A look at Apple's R&D expenditures from 1995-2013

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31–40 of 71 posts

Re: A look at Apple's R&D expenditures from 1995-2013

#31
post #29

http://o.aolcdn.com/hss/storage/adam/3924d8cabc4e8469af6fa91... One question: Why is VW's R&D spending so high? It's BILLIONS more than other car manufacturers.

They build cars in many segments. Tesla build one model, while VW has 27 models (from their german website) + commercial vehicles. Also, they own several brands like Audi, Bentley and some others. Most of them has a wide model range.

Re: A look at Apple's R&D expenditures from 1995-2013

#32
Perhaps they spend slightly less than others, but what interests me is that there is an exponential growth of R&D spending over the last five years with no real innovation (in my opinion, since the iPhone). And Microsoft has been spending consistently around 15% of their revenue on R&D. For what? Higher pixel density and an OS with tiles that can be swiped on touch screens? Is R&D really that low ROI? We're talking about tens of billions of dollars here.

Re: A look at Apple's R&D expenditures from 1995-2013

#33
post #23

Pie chart: The world's worst way to display time-series data. http://o.aolcdn.com/hss/storage/adam/2c59e6862a532820a9854bd...

It's natural to ask: "Of all R&D expenditures, what percentage came from each year?"

A time-series series (cumulative sum) would also answer the question, and could actually be plotted on the same chart as the original series.

On a side note, time series is not a great phrase for the original data set ("time sequence" would have made more sense, since the numbers shown are not cumulative)

Re: A look at Apple's R&D expenditures from 1995-2013

#35
post #33
post #23

Earlier quoted context omitted.

It's natural to ask: "Of all R&D expenditures, what percentage came from each year?"

A time-series series (cumulative sum) would also answer the question, and could actually be plotted on the same chart as the original series. On a side note, time series is not a great phrase for the original data set ("time sequence" would have made more sense, since the numbers shown are not cumulative)

Yes, a cumulative sum would have done a much better job than that pie chart at illustrating their point (from the text: "Apple over the last four years spent more on R&D than it did during the preceding 15 years combined")

Also note that 'time series' is a well-defined and widely-used term that exactly describes the dataset presented here (http://en.wikipedia.org/wiki/Time_series).

Re: A look at Apple's R&D expenditures from 1995-2013

#36

Earlier quoted context omitted.

"they don't have any fabs" Isn't this not true anymore? I thought Apple brought chip production "in house" as well as other specific hardware related to their iOS products.

You are correct. Apple just spent billions of dollars buying up a fab lab. However, it will be years before this investment sees any practical use at Apple. http://semiaccurate.com/2013/07/12/apple-has-their-own-fab/

Is there a link to substantiate that claim that doesn't put the information behind a paywall?

Re: A look at Apple's R&D expenditures from 1995-2013

#37
post #33

Earlier quoted context omitted.

A time-series series (cumulative sum) would also answer the question, and could actually be plotted on the same chart as the original series. On a side note, time series is not a great phrase for the original data set ("time sequence" would have made more sense, since the numbers shown are not cumulative)

Yes, a cumulative sum would have done a much better job than that pie chart at illustrating their point (from the text: "Apple over the last four years spent more on R&D than it did during the preceding 15 years combined") Also note that 'time series' is a well-defined and widely-used term that exactly describes the dataset presented here ( http://en.wikipedia.org/wiki/Time_series ).

[deleted]

Re: A look at Apple's R&D expenditures from 1995-2013

#38

Pie chart: The world's worst way to display time-series data. http://o.aolcdn.com/hss/storage/adam/2c59e6862a532820a9854bd...

For the statisticians and data scientists in the room : do pie charts ever have a valid use case (as defined by being superior to another form of visualization)?

Re: A look at Apple's R&D expenditures from 1995-2013

#39

Perhaps they spend slightly less than others, but what interests me is that there is an exponential growth of R&D spending over the last five years with no real innovation (in my opinion, since the iPhone). And Microsoft has been spending consistently around 15% of their revenue on R&D. For what? Higher pixel density and an OS with tiles that can be swiped on touch screens? Is R&D really that low ROI? We're talking a…

In a lot of cases, you won't notice the result of every dollar spent on R&D (until much later on, when the technology becomes mainstream). For e.g. siri: might just seem like voice-to-text to you, but there's probably a ton of stuff happening in the backend in the fields of ai, scalability, personalization of the results, etc. Some of this stuff might have been known problems with known solutions, other things might have been applied research.

Re: A look at Apple's R&D expenditures from 1995-2013

#40

Not surprising, since most of the core R&D needed happens in the supply chain -- the fabs, the screen manufacturers, the battery makers, sensors, etc. If the iWatch for example, uses new curved battery tech or curved screen, that will have arisen mostly from the R&D done by their partners. With the acquisition of PA Semi, Apple does seem to be doing basic chip R&D now. But the industry as a whole would be no where wi…

..and Microsoft, Atari, Sun, et al sunk billions of dollars into "research" groups with very little to show for it other than a bunch of concept videos and the resumes of the researchers. It's a double-edged sword.
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