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SimCity Update: Straight Answers from Lucy

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Re: SimCity Update: Straight Answers from Lucy

#31

Earlier quoted context omitted.

Guild Wars 2 fan here. It's worth noting that GW2 has a substantial amount of non-trivial in-game purchases to subsidize the persistent costs of maintaining the servers in lieu of an online fee, and some game design is specifically tailored to provide incentives for players to make these purchases.

That is a good point. I've avoided it, so I forgot that it can be a large part of the game. However, one could argue that Maxis will likely be releasing DLC/Expansion packs for Sim City (seeing as they've done this for every other Sim game they've made) so those can be a substitute for the online fee as well. I guess time will tell.

They were planning to (there's already lots of stuff in the Collector's Edition that's also available as DLC). But they were planning to do that with Spore too, and that didn't turn out so well.

Re: SimCity Update: Straight Answers from Lucy

#32

This was dreadful and embarrassing to read through. Zero new information, no apologies, just dodging. > You can pop from work to home, play the game and have your cities available to you anywhere. "Anywhere" there's an internet connection, "anytime" their servers are up. You want to claim its an MMO? You want to claim game-as-a-service? Fine. But sell it as that, charge me $15 a month for an ephemeral product. Not $6…

If they charged you $15 per month, they'd have to refund you for the fact it's been down a significant portion of the month; I mean, can you imagine the shitshow if WoW were down for a week and Blizzard just kept charging people (and gave no credit)? This way they can pretend they aren't just taking your money and completely failing to deliver a viable product on the timing promised.

Funny you should mention WoW: its launch was arguably much worse than SimCity's, lasting far longer (it took a good month or two to settle down). If you do a search for "wow launch disaster" or "wow launch 2004", you'll find a number of message boards with the same type of anger and frustration demonstrated with the SimCity launch.

And they did that not only charging full retail price, but a $15/month subscription fee. Of course, "first month free" is the standard practice in the MMORPG market, allowing for some leeway, but they did give a few days credit here and there.

Blizzard, however, did have a fair amount of social capital that EA may not have and got through it moving into 2005. Social media wasn't anything near it is today, either: no Reddit, no Hacker News, no Twitter, and Facebook was just getting off the ground being open to colleges only.

Re: SimCity Update: Straight Answers from Lucy

#33
post #15

EA should clean house on their PR team. What disastrous responses. To starting this post with, "I hate to disturb you when you’re playing SimCity," is so gross, self congratulatory, and not contrite. That plus doubling down on the dishonesty instead of really offering straight answers is just going to fuel the fires.

There's a subtle piece here that a lot of folks are missing: it's not just EA, but also Maxis, independently responding to the community. Maxis being the developer, EA being the publisher. That's why part of this is a shitstorm, Maxis and EA are sharing contrary words with the community, so the community sees double-speak and stops trusting anything from EA or Maxis.

Re: SimCity Update: Straight Answers from Lucy

#34
post #26

This was dreadful and embarrassing to read through. Zero new information, no apologies, just dodging. > You can pop from work to home, play the game and have your cities available to you anywhere. "Anywhere" there's an internet connection, "anytime" their servers are up. You want to claim its an MMO? You want to claim game-as-a-service? Fine. But sell it as that, charge me $15 a month for an ephemeral product. Not $6…

Your point makes no sense. If they charged you a monthly amount, you'd be ok with it? They did say it would be online-only long before launch, so anyone who paid for it knew what they were getting in to.

Yeah that doesn't make much sense, because most MMO's are going to run you at least $50 initially, and then you pay the monthly fee in addition. I highly doubt that's what anyone would want at least with the game in its current form -- it'd need regular content updates, which I'm not even sure if they could add anything else of substantive value to a game like SimCity.

Re: SimCity Update: Straight Answers from Lucy

#35
Here's what EA really means by 'straight answers'

  I hate to disturb you when you’re playing SimCity, but I’d like to offer
  some straight answers on the topic: Always-Connected and why SimCity is not
  an offline experience.
We're super pretentious!

  Always-Connected is a big change from SimCities of the past.  It didn’t
  come down as an order from corporate and it isn’t a clandestine strategy to
  control players.  It’s fundamental to the vision we had for this SimCity.
  From the ground up, we designed this game with multiplayer in mind –
  using new technology to realize a vision of players connected in regions to
  create a SimCity that captured the dynamism of the world we live in; a
  global, ever-changing, social world. 
Which not many SimCity fans actually care about! Of course it didn't come down from corporate, it came from General Managers like you! That isn't corporate...no!

  We put a ton of effort into making our simulation and graphics engines more
  detailed than ever and to give players lively and responsive cities. We
  also made innovative use of servers to move aspects of the simulation into
  the cloud to support region play and social features. Here.s just a few:
Let me just insert arbitrary features we had 'envisioned' and reinforce the idea that this isn't DRM right here.

  Cloud-based saves and easy access from any computer are another advantage
  of our connected features. You can pop from work to home, play the game and
  have your cities available to you anywhere.
Guess what, Lucy? Steam Cloud provides the exact same thing and not all of them involve DRM. -shock-

  Almost all of our players play with connected cities. But some chose to
  play alone . running the cities themselves.   But whether they play solo or
  multiplayer, they are drawn to the connected city experience. And
  Always-Connected provides a platform for future social features that will
  play out over regions and servers.
Let me be pretty clear about what SimCity was and always has been. The basement dweller's dream of creating the life and the feel that they were never able to partake in. Social? You're out of your brains...

  The game we launched is only the beginning for us – it’s not final
  and it never will be.  In many ways, we built an MMO.
No. No you did not. You marketed it as a once off game to buy and play. MMO's have a very distinct feel about when they're released. They have alpha and beta releases, news releases all up until 'official' launch date. You had an official launch date. You failed. This is not an MMO. Please don't try to spin the wording.

  So, could we have built a subset offline mode?  Yes.  But we rejected that
  idea because it didn't fit with our vision.  We did not focus on the
  'single city in isolation' that we have delivered in past SimCities.  We
  recognize that there are fans - people who love the original SimCity - who
  want that.  But we.re also hearing from thousands of people who are playing
  across regions, trading, communicating and loving the Always-Connected
  functionality.   The SimCity we delivered captures the magic of its
  heritage but catches up with ever-improving technology.
Really? Where have you heard these reports from? Please, do tell.

  So I'll finish with another HUGE thanks to everyone who stuck with us
  through this launch.  Hundreds of thousands are building and sharing cities
  online now.  And what you.re creating just blows us away.  SimCity is a
  special game, with a very special community of players, and we're proud to
  be a part of it.
'Please be kindly understanding in our most insincere apologies as we give out some lame excuses and reiterate that this was all part of the plan.'

And as one commenter said on the article:

  With all due respect, to write an article about why the new SimCity has to
  be always online and not to mention DRM or the anti-piracy measure even
  once, is dishonest and down right disrespectful.

Re: SimCity Update: Straight Answers from Lucy

#36
> I hate to disturb you when you’re playing SimCity,

All 12 of you who can actually play

> but I’d like to offer some straight answers on the topic: Always-Connected and why SimCity is not an offline experience.

I'm going to spend exactly one word answering this question.

> Always-Connected is a big change from SimCities of the past.

We at Maxis used to care about our customers, games, and integrity

> It didn’t come down as an order from corporate and it isn’t a clandestine strategy to control players.

We don't care about controlling you, any more than we care about whether or not you have any fun. We just want to make more money. But we noticed we were making less money than we predicted, then found out that you're mad, so here comes the best rationalization we could come up with on short notice.

> It’s fundamental to the vision we had for this SimCity.

Making more money

> From the ground up, we designed this game with multiplayer in mind – using new technology to realize a vision of players connected in regions to create a SimCity that captured the dynamism of the world we live in; a global, ever-changing, social world.

We took a look at Zynga, and they seemed to be making money at the time.

> We put a ton of effort into making our simulation and graphics engines more detailed than ever and to give players lively and responsive cities.

Here's a completely irrelevant anecdote to butter you up before we lie to you again.

> We also made innovative use of servers to move aspects of the simulation into the cloud to support region play and social features. Here’s just a few:

Again, by innovative, we mean for our bottom line.

> We keep the simulation state of the region up to date for all players. Even when playing solo, this keeps the interactions between cities up to date in a shared view of the world.

We don't know how to design distributed systems.

> Players who want to reach the peak of each specialization can count on surrounding cities to provide services or resources, even workers. As other players build, your city can draw on their resources.

Our engineers told us there was no technical excuse we could hide behind, so we altered the game mechanics instead.

> Our Great Works rely on contributions from multiple cities in a region. Connected services keep each player’s contributions updated and the progression on Great Works moving ahead.

We know we could have built a game with mechanics that work offline, but then we wouldn't have much to hide behind, would we?

> All of our social world features - world challenges, world events, world leaderboards and world achievements - use our servers to update the status of all cities.

We thought of calling it SimCityVille, but that just didn't have the same ring to it.

> Our servers handle gifts between players. We’ve created a dynamic supply and demand model for trading by keeping a Global Market updated with changing demands on key resources. We update each city’s visual representation as well. If you visit another player’s city, you’ll see the most up to date visual status.

Here are some more examples of "features" we came up with that are plausibly related to a game about simulating a city. We know they're a stretch, but we've already used up all the good ones.

> We even check to make sure that all the cities saved are legit, so that the region play, leaderboards, challenges and achievements rewards and status have integrity.

We might lack integrity, but we'll be damned if we let you.

> Cloud-based saves and easy access from any computer are another advantage of our connected features. You can pop from work to home, play the game and have your cities available to you anywhere.

Thin, we know, but this was the least contrived use case we could come up with to justify removing your ability to save.

> Almost all of our players play with connected cities. But some chose to play alone – running the cities themselves. But whether they play solo or multiplayer, they are drawn to the connected city experience.

Altering the game mechanics to support our business needs appears to have successfully influenced their behavior.

> And Always-Connected provides a platform for future social features that will play out over regions and servers. The game we launched is only the beginning for us – it’s not final and it never will be.

Until we decide to sunset the game.

> In many ways, we built an MMO.

We heard those make more money.

> So, could we have built a subset offline mode? Yes.

Remember, by subset we mean subset of the things important to us, not you.

> But we rejected that idea because it didn’t fit with our vision. We did not focus on the “single city in isolation” that we have delivered in past SimCities. We recognize that there are fans – people who love the original SimCity – who want that. But we’re also hearing from thousands of people who are playing across regions, trading, communicating and loving the Always-Connected functionality.

We get that you don't like it. But we don't really care.

> The SimCity we delivered captures the magic of its heritage but catches up with ever-improving technology.

We did our best to maintain a superficial resemblance to the game you knew and loved. Hopefully this will fool a few people who have been living under a rock into purchasing it.

> So I’ll finish with another HUGE thanks to everyone who stuck with us through this launch. Hundreds of thousands are building and sharing cities online now. And what you’re creating just blows us away. SimCity is a special game, with a very special community of players, and we’re proud to be a part of it.

Thank you for playing SimCity. Remember, it's not your game, it's ours.

PS We're not sorry we lied

Re: SimCity Update: Straight Answers from Lucy

#37
I feel as though I just read the political equivalent of watching paint dry, atrocious. No apologies, no explanations, just justification and dodging the real issues. They could have made it all somewhat right by coming out and admitting they made bad choices, instead we get dribble about how they've always had an always online vision, etc.

How about we get some questions about the horrible path-finding AI and what they plan on doing about it?

Re: SimCity Update: Straight Answers from Lucy

#38
post #24
post #15

EA should clean house on their PR team. What disastrous responses. To starting this post with, "I hate to disturb you when you’re playing SimCity," is so gross, self congratulatory, and not contrite. That plus doubling down on the dishonesty instead of really offering straight answers is just going to fuel the fires.

> "I hate to disturb you when you’re playing SimCity," I really cannot believe they actually started the post with that line. The very reason they are in this PR nightmare is because people have been unable to play the game. Too soon Lucy, too soon!

They might as well have said "we can't hear your complaints over the sound of money rolling in".

Re: SimCity Update: Straight Answers from Lucy

#40

Earlier quoted context omitted.

Guild Wars 2 sells an actual MMO as a one-time fee, and they're doing just swell. I've heard most people claim that as one of its benefits, not a downside. Not sure what that means, just wanted to point out that people often do enjoy single-fee game-as-a-services. Also, when you say "$60 for something I can't even use on my own time" are you claiming that the game doesn't even work, as all of the hyped up gaming arti…

Guild Wars 2 is a game that was designed from the beginning to be a cooperative, online experience, though. SimCity is an iteration on a previously offline design, with no marketing or design data shared with those looking to buy the game to indicate that it's an entirely different game (to justify online-only) than the previous SimCity games. There's also a big difference between a game where all of the computation…

I'll agree that EA did a terrible job of explaining to people why the new game was different than the old ones (i.e. why it might require always-online). I think the key point comes from this (taken from the OP):

> Players who want to reach the peak of each specialization can count on surrounding cities to provide services or resources, even workers. As other players build, your city can draw on their resources.

What some people may not realize is that the cities in this new game are pitifully small (probably so that a computer can handle trying to update 20k sims at a time), so in order to actually do anything of significance, you usually have to draw from surrounding cities for materials, people, etc. This is the part of the game that requires online-only, because unless you want to be simulating all of the cities in your region (which I'm assuming you don't, but I don't really know whether the computation costs would be that high), you need some sort of server to handle that for you.

People claim that they came out with an "offline patch" that allows you to play offline, and while that is true, you then miss out on all the city-sharing features, and thus your cities end up crappy, because it is impossible to manage all the resources within a single city.

I'm not saying that what EA/Maxis is doing is necessary, but people seem to be missing that this is the main reason that the cities are always online, not just for the city saving features or anything.

Also, I do know about the StarCraft to StarCraft 2 drama, and from what I can tell, people don't really care any more, and people have gotten over the fact that they need internet to play their game. Sure, sometimes the internet drops in the middle of a tournament, and people get riled up about it again, but it seems to have died down very much since the launch.

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