Earlier quoted context omitted.
Apple has never been on top in market share... I don't think any Apple fan would point to market share as an indicator of success.
Never underestimate the power of double-think. I can't believe that Gruber (for example) would claim with a straight face "Money is how you keep score" after years of attacking Microsoft who massively won on both marketshare and profitshare on the desktop. (They've fallen slightly behind in profit the last year or so, but take any longer period and they murder Apple. By Gruber's own metric this means Apple's computer…
Gruber is not saying that Apple makes more money than X, therefore X sucks. He is saying Apple makes more many than X, therefore Apple is winning.
No one has ever claimed that Apple won the PC war.